FAST Channel Manager

Cyrillica Group Localization Studio

Website:

About Us:

Cyrillica Group Localization Studio is a premier provider of audiovisual localization services on the international market since 2009. We offer a full cycle of services, including theatrical and TV dubbing, voice-over, subtitling, and localization for films and games into over 50 languages.

Our portfolio boasts over 1,000,000 minutes of localized content and the successful delivery of 500+ projects for industry leaders such as Disney, Netflix, Sony Pictures, Warner Bros., Discovery, Paramount, MTV, as well as TV channels and VOD platforms.

To strengthen our team, we are seeking an experienced FAST Channel Manager to build and develop our content distribution and sales division for the Latin American market.

Key Objective:

The Manager will hold full responsibility for the commercial success of our FAST channels in the Latin American market. Our goal is to create and launch successful FAST (Free Ad-Supported Streaming Television) channels for Spanish and Portuguese-speaking audiences. We are looking for an expert who doesn't just launch channels but makes them popular and profitable. You will be tasked with transforming our high-quality localized content into television channels that are in demand by both viewers and advertisers.

Responsibilities:

Strategy & Analytics:

• Develop and implement a comprehensive marketing strategy for promoting FAST channels to the Latin American audience.
• Conduct in-depth market, target audience, and competitor analysis to shape a unique value proposition for each channel.
• Define key performance indicators (KPIs) and conduct regular performance monitoring: reach, audience retention, conversion, monetization.
• Analyze the effectiveness of advertising campaigns and optimize strategy based on data insights.

Promotion & User Growth:

• Plan and execute targeted audience acquisition campaigns using the full spectrum of digital tools: affiliate marketing, SEO/ASO for streaming platforms, targeted and contextual advertising, social media marketing.
• Collaborate with creative teams to develop effective advertising materials tailored to the region's cultural specifics.
• Manage relationships with aggregators and platforms to enhance channel visibility and secure favorable placement within their interfaces.
• Manage agencies: selection, task assignment, performance and effectiveness control.

Budgeting & Monetization:

• Plan the optimal marketing budget to achieve target user acquisition and retention metrics.
• Continuously monitor advertising spend and ROI.
• Analyze revenue metrics (RPM) and adjust promotion strategies to maximize profit.

Candidate Requirements (Must Have):

• Proven, successful track record of independently launching and promoting digital products or media channels (FAST, AVOD, YouTube channels, OTT services) in the Latin American market.
• A portfolio of case studies with specific metrics: achieved conversion rates, audience growth, retention figures.
• Deep understanding of consumer behavior, cultural nuances, and the media landscape in Latin American countries.
• Experience in planning and managing advertising budgets.
• Analytical skills: proficiency with analytics platforms (e.g., Google Analytics, platform-specific analytics), building reports, and making data-driven conclusions.
• Proactivity, initiative, and readiness to take full responsibility for commercial results.
• Advanced level of English. Spanish or Portuguese at a native or fluent level is a significant advantage.
• Key requirement: You must be able to provide professional references.

Preferred Qualifications (Nice to Have):

• Experience working in a localization studio, film content distributor, or television channel.
• An established network of contacts among platforms, aggregators, and media partners in the region.
• Experience working both in-house and with agencies.

We Offer:

• Remote work opportunity from anywhere in the world.
• Performance-based bonuses. Your income is directly tied to your effectiveness.
• The opportunity to build the distribution division from the ground up and potentially lead it in the future.
• A high degree of responsibility and autonomy: We value initiative and are prepared to trust you with making key decisions.
• The chance to be part of a team creating products for the world's largest studios.
• A comfortable and professional work atmosphere within an international team of enthusiasts.

Compensation will be discussed with the successful candidate.

Job Type: Full-time

Pay: From 32,000.00€ per year

Work Location: Remote