Senior Group Brand

Hace 2 días

barcelona, cataluña, España OLX Group Jornada completa

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We’re building a central home for brand, media and creative production across our portfolio — 11 brands, 7 countries, tens of millions of listings a day This is a new role: you’ll set the strategy for every brand in the group, run our core brand end‑to‑end, lead the launch of a new corporate brand, own media planning and investment, and build an in‑house studio Brand strategy and architecture for the full portfolio — what each brand is for, who it’s for, and how they relate to each other The codes, tone of voice, approval process and measurement standard every brand is held to Direct management of our core consumer brand across three markets The launch and rollout of a new corporate brand Social and community, for our core brand and for the categories without a brand of their own Media strategy, planning and investment across the group, including channel strategy, investment governance and contract negotiation The central media buying desk An in‑house creative studio — creative, content, design and production, with local-language capability The agency roster and the in‑housing programme that consolidates it Benefits Range of development programs and resources designed to help you thrive in a way that suits you Unlimited therapy and coaching sessions through our BetterUp partnership ‘Speak Up’ (87% of our employees say they feel able to speak openly and not shy away from difficult conversations) Quarterly engagement surveys Hybrid working set-up (differs for each role) Strong command of brand governance (codes, verbal identity, approvals) Fluent in English Experience building or running an in‑house creative studio, or leading a significant agency in‑housing programme PR experience in a business with real public exposure Media strategy, planning and investment experience at scale, including negotiating major contracts A track record of building capability that didn’t exist before, not just improving what did Strong command of brand measurement (equity tracking, share of voice), able to commission and challenge a tracking partner rather than just receive their output Experience building or overhauling a brand architecture across multiple brands Senior brand leadership in a multi‑brand or portfolio business, owning strategy rather than executing someone else’s Experience launching a corporate or holding brand, or a comparable large‑scale brand programme

Senior Group Brand

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