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Senior Manager, Client Marketing Spain

hace 3 semanas

Madrid, España Visa A tiempo completo

Company Description
Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive.

When you join Visa, you join a culture of purpose and belonging - where your growth is priority, your identity is embraced, and the work you do matters. We believe that economies that include everyone everywhere, uplift everyone everywhere. Your work will have a direct impact on billions of people around the world - helping unlock financial access to enable the future of money movement.
**Join Visa: A Network Working for Everyone.**

**Job Description**:
The Client Marketing role purpose is to utilise Visa marketing & communications assets and brand, to develop co-marketing programs with Issuers, Acquirers, Merchants, Fintechs and strategic partners, delivering measurable and mutually beneficial business outcomes.

Client marketing is a relatively new area for Visa in Europe and is an exciting and high-profile area to work in with the opportunity to make an impact working alongside the Account Execs for Issuers, Acquirers, Merchants & Fintechs.

This position will be based in Madrid and will work directly with key Visa clients to identify mutual business opportunities, develop and implement co-marketing programs and measure results.

**What we expect of you, day to day**:

- Lead a team of 2 client marketing managers (Spain + Portugal)
- Conduct market assessment and identify marketing collaboration opportunities with key partners in Spain & Portugal
- Develop individual engagement plans and strategies for each key Visa Client, aligned with the Clients and Visa business objectives
- Develop actionable Marketing proposals, leveraging Visa's many assets and own personal expertise (including but not limited to) research and data insights, payment trends, brand and sponsorship assets, creative origination, digital marketing solutions, local and global best practices)
- Support RfPs and new business wins through marketing thought leadership and ideation
- Optimize the value of Visa's sponsorship portfolio to deliver against Client’s objectives
- In collaboration with the Account Executives, engage directly with key Clients to develop strong working relationships ensuring a thorough understanding of their business
- Develop and share co-marketing use cases and best practices, to guide and inspire Clients and the wider Visa organisation
- Support Clients with feedback and marketing advice to support their marketing objectives and innovation initiatives
- Where needed, manage and/or brief creative, media, and/or third-party agencies and suppliers to ensure delivery of marketing programs
- Manage budget, forecasts, production and campaign tracking in collaboration with Clients and third-party suppliers
- Recognize latest consumer & industry trends and innovate to develop new marketing strategies
- Develop innovative, new to Visa ways of delivering value to clients

**Qualifications**:

- Bachelor’s degree in business (MBA preferred) or a related field with a marketing foundation
- Proven experience as a team leader
- Ability to collaborate with and influence multiple stakeholders internally (matrix, global organization) and externally (Clients)
- Ability to lead and facilitate impactful discussions with small and large groups
- Comfortable with engaging and presenting with impact to senior decision makers
- Extensive experience of Marketing and B2B Partnerships
- Previous experience in Trade Marketing, Retail sector or Marketing Agency working on retail accounts desirable
- Fluent in English
- Influencing and negotiation skills
- Comfortable working with Data and Insights
- Budget management and reporting
- Experience working in multi-national companies and understand the dynamics of working with global teams and functions across different countries
- Ability to motivate and work well with diverse, cross-functional teams in multiple projects simultaneously
- Excellent oral and written communication skills
- High level of marketing experience in relevant sectors with advertising and media agency management skills
- Proven experience of delivering co-marketing campaigns
- Agency and Client side experience a bonus working with household name brands

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.