Alibaba International Digital Commerce Group-aidc Business Incubation and Assignment Management-user and Platform Operation-buyer Operations

hace 15 horas

Madrid, España Alibaba A tiempo completo

**Basic Infomation**

Department:
Alibaba Group

Degree:
Bachelor

Work Experience:
5 year

1. Responsible for European e-commerce platform strategy operations, utilizing multi-channels to improve user recall, revisit, and activity, and reach the DAU target. 2. Analyze user behavior data, formulate and execute user growth CRM plans to ensure business OKR is met. 3. Insight into the user life cycle, traffic scheduling and distribution based on refined scenario-based requirements, and the establishment of a complete user access strategy system. 4. Cooperate with product\campaign\monetization teams closely, summarize the requests, output strategy, balance the business target and user experiences, data verification efficiency, continuously iteration. 5. Monitor market trends, conduct competitive analysis, and provide strategic recommendations for product optimization and business development. 1. 负责欧洲国际电商老客策略运营，采用多种等触达方式提升用户召回访问和活跃度，达成DAU增长目标。 2. 分析用户行为数据，制定并执行有效的用户增长如CRM 策略，为CRM DAU 负责。 3. 洞察用户生命周期，基于精细化场景化需求进行流量调度分配，建立完整的用户触达策略体系。 4. 和产品、商业化、大促、行业等团队紧密合作，提炼用户需求，输出对应策略，平衡用户体验和业务目标，并数据验证效率，持续迭代。 5. 监控市场动态，竞品分析，为产品优化和业务发展提供策略建议。

**Position Requirement**

1. Bachelor's degree with 5 years' experience in operational roles. 2. Fluent written and spoken English, and knowledge of Spanish is a plus. 3. Clear understanding of oversee e-commerce industry or platform user operation is preferred. 4. Familiarity with user operation strategies and data analysis skills to identify user needs and behavior patterns from data. 1. 本科及以上学历，5年以上运营工作经验 2. 英文可作为工作语言，懂西语有加分 3. 海外电商、平台用户运营经验优先 4. 熟悉用户运营策略，具备数据分析能力，能从数据中洞察用户需求和行为模式。