Product Marketing Specialist

Hace 2 días

Asturias, Principado de Asturias, España Abb Jornada completa
Responsibilities Managing the Consumer Units and General-Purpose and EV chargers portfolio within the Energy distribution business Developing ABB-AEG product campaigns for distribution Supporting the AEG DinRail portfolio promotion to stakeholders Implementing product marketing strategies in collaboration with the Energy Distribution Product Marketing team Bridging the gap between product development and market success through marketing activities Supporting sales team with appropriate product knowledge and training Conducting extensive research to understand the target audience, market trends, and competitiveness Achieving order demand targets by analyzing sales data and gathering market feedback Requirements Bachelor’s degree in Electricity or Electronics Engineering Familiarity with customer centric methodologies and marketing foundations Skills in electrical/electronic project definition, on-site electrical operation or product portfolio management Innovative communication, initiative leadership, curiosity Ability to manage multiple tasks/projects and collaborate with result orientation Fluent in English. Core Competencies Demonstrates expertise in managing product portfolios within the energy distribution sector, with a strong focus on marketing strategies and customer-centric methodologies. Proficient in conducting market research and supporting sales teams with product knowledge to achieve demand targets.