Growth Content Marketing Manager
Hace 2 días
Madrid, España
Blu Selection
Jornada completa
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Location:
Barcelona or Vienna (possibility London, Munich or Varsaw)
- fully onsiteSalary: €65,000–€100,000 (depending on location) + EquityLanguages: French (native), English (fluent)
Experience:
4+ yearsAnything else: Permanent contract, 2-month onboarding relocation to Vienna paid by the company, hardware of choice, regular offsitesWHAT'S THE PROJECT?Join a European market leader transforming business communications through AI phone agents for SMBs. Having scaled from $1M to $10M ARR in under 12 months with over 10,000 customers, we are expanding globally. We are looking for a commercially driven, hands-on Growth Content Marketing Lead to build and scale our presence across French-speaking markets. This is a once-in-a-lifetime opportunity for a motivated and ambitious high performerAND WHAT'S MY ROLE IN THIS?This is a high-ownership, hybrid role blending performance copywriting, campaign orchestration, and localized growth execution. Rather than heavy production, you will lead end-to-end content orchestration—translating global campaigns into high-converting, native French experiences while managing external creators and agencies. You hold the keys to all native copy, scripts, and local execution.
Performance Copy and Ad Scripting: Draft high-converting ad scripts specifically localized for Meta, TikTok, and YouTube. Write localized website copy, landing pages, and growth assets using strong direct-response principles (hooks, CTAs, conversion optimization).
Campaign and Content Localization: Adapt global marketing initiatives into culturally native content that drives brand awareness and customer sign-ups.
Social and Creator Management: Run French-language social channels with a consistent posting cadence. Source, negotiate with, and manage regional influencers and creators to produce authentic narrative assets.
Data-Driven Optimization: Analyze performance metrics (CTR, conversion rates, acquisition metrics) alongside A/B test results to iterate on messaging continuously.
Go-To-Market Partner: Partner directly with leadership to shape product positioning, local market expansion strategies, and new launches.
OK, AND WHAT DO YOU NEED?
Experience:
4+ years of experience in Content Marketing, Copywriting, or Growth Marketing.
Core Skillsets: Proven hands-on experience in at least two of the following: performance ad scripting, direct social media management, creator/influencer partnerships, or website landing page copy.
Languages: Native-level French writing ability (natural, persuasive tone) and fluent English to collaborate with our international team.
AI-Savvy Generalist: Deeply familiar with modern AI tools beyond standard ChatGPT, paired with an entrepreneurial mindset to take projects from idea to final execution independently.
Commercial Focus: Strong focus on growth and direct-response marketing—understanding how creative content maps directly to conversion, sign-ups, and revenue.
THAT'S IT?You're a highly competitive, self-driven marketer with an entrepreneurial spirit who thrives under pressure and loves executing at pace. You take complete ownership of your projects, communicate directly, and bring high energy to ambitious targets. You are eager to invest deeply in your career progression, comfortable with continuous execution, and ready to make a high-impact contribution in an intense, fast-scaling team.