CRM & Loyalty Specialist
hace 3 días
Everything you are looking for and moreWe are looking for a CRM & Loyalty Specialist for IberiaSpain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle.This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and ensuring that every action drives conversion, engagement and repeat usage across both markets.The position sits within the Growth area , as part of the Marketing team , with a versatile and very hands‑on scope. The main objective is to accelerate activation, recurrence and retention through personalised communication and data‑driven automation, always with a strong impact on business results.What responsibilities and objectives will you have?CRM Strategy & Customer LifecycleDesign and execute CRM strategies focused on acquisition, activation, retention and loyalty.Develop specific initiatives to increase repeat usage, engagement and customer lifetime value (LTV).Define and implement loyalty strategies across web and app.Automation & PersonalisationConfigure and automate multichannel journeys in Synerise and Batch (email, SMS, push and in‑app notifications).Define triggers and personalisation rules across the customer lifecycle.Segmentation & TestingSegment audiences and build behavioural cohorts.Launch and optimise A/B tests to improve conversion at each lifecycle stage.Analytics & ReportingMonitor key KPIs such as activation, retention, churn, opt‑in/out, repeat usage and conversion.Analyse behavioural and performance insights to propose actionable improvements.Measure the impact of campaigns and automations through regular reporting and recommendations.Collaboration & CoordinationWork closely with Product, Tech, CX and Customer Support teams to ensure alignment across initiatives.Coordinate rollouts, learnings and best practices with international teams.Well, what will the requirements be?3+ years of experience in CRM, automation or data‑driven marketing roles.Experience with CDP / marketing automation tools (Synerise or similar).Strong analytical skills, with the ability to interpret cohorts and funnels.Basic knowledge of HTML and email marketing best practices.Excellent organisational skills and stakeholder management capabilities.High level of English, as you will collaborate with international teams.What do we offer?Language platformWellbeing programmeFlexible working hoursOnline platform for lifelong learningCompetitive salaryFlexible remuneration services can be contractedWhy join us?Because we don’t settle — we go further and multiply impact (10X Attitude).Because we design every transformation around real customer value (Passionate About Customers).Because we make things happen fast and smart — not perfect, but done (Go, Go, Go).Because we believe the future belongs to those who rethink what’s possible (Dare to Disrupt).Because we win together — diverse, collaborative, driven by one shared vision (One Goal, One Team).Inclusive CultureInPost has an Equal Opportunities Plan that promotes equality at all levels. We aim for equality in the company's workplaces, as it is focused on promotion, within and outside the company, as well as gender equality, diversity, equity and inclusion of people regardless of their abilities and conditions.#J-18808-Ljbffr
-
CRM & Loyalty Specialist
hace 4 días
San Fernando de Henares, España InPost Iberia A tiempo completoEverything you are looking for and more We are looking for a CRM & Loyalty Specialist for Iberia (Spain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle. This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and...
-
CRM & Loyalty Specialist
hace 3 días
san fernando de henares, España InPost España A tiempo completoEverything you are looking for and more We are looking for a CRM & Loyalty Specialist for IberiaSpain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle. This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and...
-
CRM & Loyalty Specialist
hace 3 días
San Fernando de Henares, Madrid, España InPost Iberia A tiempo completoEverything you are looking for and moreWe are looking for a CRM & Loyalty Specialist for Iberia (Spain & Portugal) to design, execute and optimise customer relationship strategies across the entire customer lifecycle.This role will focus on defining and automating customer journeys, leading segmentation initiatives, coordinating multichannel campaigns and...
-
CRM & Loyalty Specialist
hace 2 días
San Fernando de Henares, España InPost España A tiempo completoEverything you are looking for and moreUsted podría ser el solicitante perfecto para este trabajo. Lea toda la información asociada y asegúrese de presentar su candidatura.We are looking for aCRM & Loyalty Specialist for IberiaSpain & Portugal)to design, execute and optimise customer relationship strategies across the entire customer lifecycle.This role...
-
Enterprise Specialist
hace 4 días
San Fernando de Henares, España InPost Iberia A tiempo completoEverything you are looking for and more As a Enterprise Specialist at InPost Iberia, you will be responsible for identifying, negotiating, and securing strategic partnerships with national and regional chains in Spain and Portugal, with the goal of expanding our network of smart lockers.Your mission will be to identify high-potential partners (such as...
-
Enterprise Specialist
hace 1 día
San Fernando de Henares, Madrid, España InPost Iberia A tiempo completoEverything you are looking for and more As a Enterprise Specialist at InPost Iberia, you will be responsible for identifying, negotiating, and securing strategic partnerships with national and regional chains in Spain and Portugal, with the goal of expanding our network of smart lockers.Your mission will be to identify high-potential partners (such as...
-
Enterprise Specialist
hace 1 día
San Fernando de Henares, Madrid, España InPost Iberia A tiempo completoEverything you are looking for and moreAs a Enterprise Specialist at InPost Iberia, you will be responsible for identifying, negotiating, and securing strategic partnerships with national and regional chains in Spain and Portugal, with the goal of expanding our network of smart lockers.Your mission will be to identify high-potential partners (such as...
-
Product & CX Specialist
hace 4 días
San Fernando de Henares, España InPost Iberia A tiempo completoEverything you are looking for and more We are looking for a Product & CX Specialist for Iberia (Spain & Portugal) to lead the evolution of our digital product and continuously improve the customer experience. This role will be responsible for defining and prioritising the product roadmap, coordinating cross-functional execution, and ensuring that every...
-
CRM Specialist
hace 2 semanas
Santiago de Compostela, España RightHand A tiempo completoRightHand,¿Tiene las siguientes habilidades, experiencia e impulso para tener éxito en este puesto? Descúbralo a continuación.empresa especializada en la captación y retención de talento digital, estamos colaborando con nuestro cliente, agencia de marketing digital especializada en la salud de la mujer, en la búsqueda de un/aCRM Specialist.Necesitamos...
-
CRM Specialist
hace 2 semanas
Santiago de Compostela, España RightHand A tiempo completoRightHand,¿Tiene las siguientes habilidades, experiencia e impulso para tener éxito en este puesto? Descúbralo a continuación.empresa especializada en la captación y retención de talento digital, estamos colaborando con nuestro cliente, agencia de marketing digital especializada en la salud de la mujer, en la búsqueda de un/aCRM Specialist.Necesitamos...
