Digital Marketing Lead

hace 4 horas

Sant Cugat, España Fluidra A tiempo completo

OverviewFluidra is looking for a Digital Marketing Lead to join our Global Digital Marketing team in our Sant Cugat (Barcelona) office. If you are looking for hands-on and strategic experience in a leading company, you are in the right placeWhat You Will ContributeReporting into the Global Web Ops Director (Global), the Digital Marketing Lead is a hands-on technical role responsible for the creation of a new global capability with the goal to elevate digital marketing excellence. With background in Marketing, Communication, or similar, the role ensures the consistent adoption of best practices, global guidelines, and scalable digital marketing strategies across countries. The position combines strong technical execution, autonomy and continuous experimentation.Key ResponsibilitiesDemand Generation & Pipeline ContributionDefine global frameworks for demand generation campaigns (webinars, content syndication, paid media).Align digital marketing with sales pipeline goals and revenue targets.Ensure marketing contributes measurable impact to pipeline creation and acceleration.Content Strategy & Thought LeadershipGuide content marketing for B2B audiences (whitepapers, case studies, blogs, webinars).Establish best practices for messaging consistency across markets.Support thought leadership initiatives to elevate brand authority.

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