Digital Marketing Lead

hace 2 días

Sant Cugat del Vallès, España Fluidra A tiempo completo

Fluidra is looking for a Digital Marketing Lead to join our Global Digital Marketing team in our Sant Cugat (Barcelona) office. If you are looking for hand-on and strategic experience in a leading company, you are in the right place WHAT YOU WILL CONTRIBUTE Reporting into the Global Web Ops Director (Global), the Digital Marketing Lead is a hands-on technical role responsible for the creation of a new global capability with the goal to elevate digital marketing excellence. With background in Marketing , Communication, or similar, the role ensures the consistent adoption of best practices, global guidelines, and scalable digital marketing strategies across countries. The position combines strong technical execution, autonomy and continuous experimentation. KEY RESPONSIBILITIES ·  Demand Generation & Pipeline Contribution · Define global frameworks for demand generation campaigns (webinars, content syndication, paid media). ·  Align digital marketing with sales pipeline goals and revenue targets. ·  Ensure marketing contributes measurable impact to pipeline creation and acceleration. ·  Content Strategy & Thought Leadership ·  Guide content marketing for B2B audiences (whitepapers, case studies, blogs, webinars). · Establish best practices for messaging consistency across markets. ·  Support thought leadership initiatives to elevate brand authority. · 

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