Marketing and Communications Lead

Hace 7 días

valència, comunidad valenciana, España Aloja Jornada completa

Aloja builds dynamic pricing infrastructure for the Experience Industry (tours, attractions, excursions). We're a remote-first team based across Latam and Europe, and we work with a culture built on trust, autonomy, and collaboration.

The Role

We're looking for a Marketing & Communications Lead to own Aloja's external voice — from content and SEO strategy to partnerships, campaigns, and brand consistency. This is a high-ownership role for someone who can both set the strategy and execute hands-on, working closely with Sales and Customer Success to keep messaging aligned across the company.

Responsibilities: Partnerships & Content Distribution
  • Coordinate with external partners (PR agencies, industry publications, affiliate/referral partners) to distribute and syndicate Aloja-authored content
  • Manage placements for podcast ads, sponsored content, and related media opportunities
  • Build and maintain relationships with media and industry contacts relevant to Aloja's positioning
  • Own SEO strategy and execution across Aloja's website and content properties
  • Build and maintain a content calendar spanning blog, email, and social channels
  • Develop lead magnets and other inbound marketing assets
  • Review marketing and on-site copy for quality, consistency, and brand voice
Brand & Communications
  • Act as a spokesperson for Aloja in video and other media as needed
  • Ensure consistent brand voice and messaging across all external-facing materials
  • Keep marketing messaging aligned with Sales and Customer Success
Campaigns & Analytics
  • Plan and execute marketing campaigns across digital channels
  • Track and report on key metrics: traffic, lead generation, engagement, and campaign performance
Events & Creative Support
  • Support planning and execution of company events, trade shows, and related activities
  • Create marketing collateral (flyers, one-pagers, event materials), partnering with design specialists on more complex work
General
  • Take on other marketing and communications responsibilities as they naturally arise
Requirements
  • Proven experience owning marketing/communications end-to-end — ideally at a B2B SaaS startup or similar fast-moving environment
  • Strong writing skills and a sharp eye for brand voice and consistency
  • Working knowledge of SEO fundamentals and content strategy
  • Experience coordinating with external partners (PR, media, affiliates)
  • Data-driven — comfortable tracking and reporting on marketing performance
  • Proactive, autonomous, and comfortable operating without heavy management structure
  • Fluent English (almost native) and Spanish is a plus given the team's footprint
What Aloja Offers
  • Flexibility and autonomy in how you work
  • Relaxed yet professional culture, built on trust and collaboration
  • Opportunity to grow within a client-focused, fast-scaling company
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