B2C Sales Manager

Job DescriptionWe are recruiting a leader for our Italian B2C Sales Team, based in our modern offices in the heart of Barcelona Depending on experience, this role will be appointed at one of two levels:  Team Leader – a player–coach role, spending approximately 50% of time selling and 50% leading and coaching others  Sales Manager – a pure people-management role, focused on developing the team, driving performance, and shaping sales strategy  One appointment will be made, with responsibilities and seniority aligned to the successful candidate’s profile.  Working closely with Marketing and the EU B2C Sales Director, you will play a key role in driving growth in this strategically important market.  Key responsibilities (scope varies by level)  Lead, coach, and develop a team of Italian-speaking Sales Consultants to achieve individual and team sales targets  Foster a high-performance, collaborative sales culture built on accountability, learning, and continuous improvement  Use sales data and KPIs (leads, conversion, revenue, productivity, quality) to monitor performance and identify opportunities  Work closely with Marketing to improve lead quality, align campaigns, and optimise conversion  Support recruitment, onboarding, and ongoing development of team members  Share clear, data-driven insights with senior stakeholders  At Team Leader level, this role includes significant hands-on selling. At Sales Manager level, the focus is entirely on people leadership and performance management.   QualificationsAbout you  You are commercially driven and motivated by developing others. You enjoy using data to improve performance and creating a positive, results-focused sales environment.  You’ll also bring:  Native-level Italian and strong English (additional languages a plus)  Proven experience in B2C or direct sales  Either:  Experience leading or coaching others (Team Leader level),   Or  Experience managing a sales team (Sales Manager level)  Confidence using CRM systems (Salesforce preferred) and analysing sales performance data  A coaching mindset combined with a strong results focus  What we offer  Competitive salary aligned to role level (€30,000–€45,000 base) plus commission/bonus  Clear development and career progression opportunities  23 days’ annual leave plus public holidays  Restaurant Ticket scheme and discounted private medical insurance  Free language courses  A collaborative, international working environment in modern Barcelona offices (Eixample)  Relocation support if required  Additional InformationWhat we offer you: The opportunity to develop your skills in an international environment, in the exciting field of language travel A dynamic work atmosphere An environment where corporate ethics and sustainable development matter Languages courses abroad for free  Private medical insurance discount Competitive salary  Ticket restaurant Place of work: Barcelona Start date: Beginning 2026 Type of contract: Permanent Activity rate: Full-time If you fit the profile and are interested in this position, please send us your application file in English (résumé) along with a cover letter. Please note that only applications received through our online platform will be informed of the status of their application. Diversity and inclusion are important to us, and we’re constantly working to improve these aspects. At KLG and all our brands, we don’t just accept our differences, we fully support and celebrate them.We’re committed to equal opportunity employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, or gender identity or expression. We strive to be an equal-opportunity workplace.