Senior Account Planner
hace 2 meses
Job Description
In this case, you will be part of a multi-account team, which includes clients from the watchmaking, oil, and credit sectors .
How you’d spend your day:
- Develop and execute various planning scenarios based on media objectives and strategies.
- Extract learnings and provide recommendations based on media results (according to the different KPIs of the campaign).
- Work with other members of the media team in daily media responsibilities.
- Manage the scheduling, posting, and tracking of advertising and compile weekly performance reports, as necessary.
- Utilize appropriate planning tools to achieve optimum performance for media campaigns; maintain knowledge of new and emerging technologies to continually enhance campaign execution.
- Maintain and grow relationships with media advertising representatives.
- Manage media budgets for assigned clients.
- Maintain high level of work quality.
Qualifications
- University degree in Marketing and Advertising.
- 3-4 years of experience or more in online and traditional media planning experience in an agency setting
- A complete knowledge of interactive & Offline marketing concepts and practices.
- Strong mathematic and analytical skills.
- Required software: Kantar, InfoAdex, InstarAnalytics, comScore, DoubleClick Campaign Manager, Facebook Ads Manager…
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