Paid Media Specialist

hace 2 meses


Centro, España WEEWOO SL. A tiempo completo

We manage more than 300 Mobile Apps & Games for other companies that are daily discovered by millions of new users and that have been downloaded hundreds of millions of times.
We are looking for a Paid Media Specialist to design and execute advertising campaigns on different platforms, as well as their follow-up.
Tareas

Competitor and market analysis to find traffic opportunities for the company.
Coordination with other ASO, Product and Business departments for common growth strategies.
Tracking and analyzing key metrics affecting the department to inform management for joint decision making.
Responsible for major game and app campaigns in our portfolio.
Create, execute and optimize campaigns across advertising platforms such as Facebook Ads, Google Ads, Tik Tok, Snapchat or Search Ads.
Ability to commission the necessary creatives that lead to successful campaigns.
A/B testing and KPI management on iOS and GP marketplaces.
Analysis of key metrics and data in search of increasing ROAS.
Setting up and managing programmatic advertising campaigns across various platforms such as Display & Video 360, The Trade Desk, or similar DSPs (Demand-Side Platforms).
Managing relationships with ad exchanges, ad networks, and others.

Requisitos

Minimum 1 year of experience performing campaign optimization on Facebook Ads, Google Ads, TikTok and similar companies in the industry.
Degree in marketing, ADE, journalism and related disciplines.
Master's degree in SEM, Digital Marketing, Digital Analytics or related disciplines.
High communication, strategic and team management skills.
Experience working with mobile attribution services (AppsFlyer, Adjust...).
Analytical skills and passion for data.
Advanced level of Microsoft Excel and Powerpoint.
Ability to self-manage and multitask.
Ability to work under pressure with short deadlines.
Proactivity and willingness to learn.
Minimum level of English B2.
Any knowledge of a language other than English would be an asset.
Experience in ASO would be an asset.

Beneficios

International projection: We are a global company and your work will have worldwide exposure.
A significant project: Be part of the creation of a unique project within a sector as vibrant as mobile applications.
Creative freedom: We let you be the author so that you feel you have an impact on the decision making that influences the results.
Meaningful relationships: Learn from (and teach) some of the brightest and most skilled people you'll meet. We seek to create a space where talent flourishes and there is mutual support. We hire talent and leave ego at the door. Mutual support and respect are everything - you're unlikely to find a more harmonious group.
Continuous training: We support continuous learning with training and professional growth support.

We don't offer remote or hybrid work, it is 100% face-to-face (Nuevos Ministerios, 28020, Madrid).
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