Digital Analytics Strategist
hace 1 mes
Company Overview
TRKKN is a leading global consultancy that specializes in the Google Marketing Platform and Google Cloud. Our comprehensive suite of services empowers businesses to leverage the full potential of Google's ecosystem.
We boast an interdisciplinary team of experts with diverse skill sets in digital analytics, conversion optimization, ad tech, advanced analytics & AI, cloud engineering, and tech & data strategy.
This dynamic work environment fosters growth, responsibility, and opportunities for individuals who are driven to shape their future.
Salary
The estimated annual salary for this position ranges from $150,000 to $250,000, depending on experience and qualifications.
The Role
You will play a crucial role in delivering TRKKN's digital analytics projects for clients. Your responsibilities include implementing and managing analytics tools, leading marketing analytics projects, and collaborating with specialists to drive business growth.
Responsibilities
- Implement and manage analytics tools such as Google Analytics 4 (GA4) and Google Tag Manager (GTM) for clients, including features Consent Mode and Enhanced Conversions.
- Consult with clients to understand their marketing analytics objectives, leveraging advanced capabilities in Google Analytics and Google Marketing Platform to deliver value.
- Communicate project status with clients on a regular basis, including presentations when required.
- Build strong client relationships that create more value for clients as we better understand their business needs.
- Support migrations from client-side to server-side tagging.
- Develop and maintain dashboards and reports to visualize key performance indicators (KPIs).
- Collaborate with other team members, including cloud engineering, ad tech specialists, data scientists, and digital marketing experts, to deliver comprehensive solutions for clients.
Benefits
Your employment package includes competitive compensation, opportunities for professional growth, and a collaborative work environment.
Others
As a Digital Analytics Strategist at TRKKN, you will have the opportunity to work with cutting-edge technologies and contribute to driving business growth through data-driven insights.
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