Marketing Director for Allergan Aesthetics

hace 4 semanas


Madrid, Madrid, España Abbvie A tiempo completo
Marketing Director for Allergan Aesthetics

**Job Summary**

We are seeking a highly skilled Marketing Director to lead the development and execution of marketing strategies for Allergan Aesthetics portfolio in the Country. The successful candidate will be responsible for driving marketing programmes to support brand and customer needs, while abiding to the relevant codes of conduct.

**Key Responsibilities**

* Participate in the setting of annual sales targets and forecasts for established and new products.
* Routinely utilize market data to appraise brand performance and take action as appropriate.
* Manage promotional budget to ensure that activities are conducted as per the brand plan.

**Brand Strategy and Tactical Deployment**

* Lead the development of robust strategic plan for brands within franchise.
* Lead the development of annual cross-functional and operational brand plans. Align full multichannel strategy (sales team, other channels) to strategic plan.
* Create campaign assets for roll out to teams (e.g., Digital Sales Aids, Briefing Documents, Training Guides).
* Develop digital marketing programmes for portfolio (in line with GDPR and HCP compliance frameworks).
* Develop consumer campaigns for relevant parts of portfolio.

**Team Management**

* Manage and develop marketing team to optimize their contribution to the business and enhance their work experience.
* Work with reports to create individual development plans, and follow up through regular meetings.
* Develop a team culture aligned to Allergan values.
* Lead cross-functional marketing and brand meetings.

**Qualifications**

* Must have prior healthcare marketing experience.
* Product launch experience at a country or international level.
* Prior customer-facing experience (sales/sales management preferable).
* Experience of hiring and managing external agencies (creative/med comms).
* Digital and consumer experience preferred.

**Behaviours/Skills**

* Strong communication skills (1:1 verbal, written and presentations).
* Demonstrated leadership and excellent influencing skills.
* Very strong planning and project management skills.
* Creativity.
* Ability to work well in a team environment, multi-functional collaboration.
* Ability to multi-task and to get things done.
* Flexible and adaptable approach.

**Compliance and Integrity**

You will be responsible for conducting your activities on behalf of the company consistent with a high standard of business ethics and in compliance with the laws and regulations that govern our activities (subject to local law/requirement).

**Job Field:** Marketing

**Job Type:** Experienced

**Organization:** Allergan Aesthetics

**Schedule:** Full-time

**Travel:** Yes, 25% of the Time

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