Senior Social Media Marketing Strategist

hace 2 semanas


Madrid, Madrid, España Agorapulse A tiempo completo
About Agorapulse

We are a European leader in social media management, with over 31,000 users worldwide and a presence in 18 countries. Our platform enables businesses to engage with their audiences effectively and drive meaningful results through cutting-edge solutions for social media management.

Job Description:

Social Media Marketing Manager - North America

We are seeking an experienced Demand Generation Manager to join our team in North America. As a key member of our marketing operations team, you will be responsible for driving lead acquisition and revenue growth through targeted campaigns and optimizing marketing operations.

Your primary goal is to deliver high-quality SQLs (Sales Qualified Leads) to the sales team. You'll work closely with sales to ensure that the leads you generate meet their expectations and are valuable for conversion.

To achieve this, you will be responsible for:

  • Developing and executing multi-channel campaigns (email, social media, paid media, events) to generate high-quality leads for the North American market.
  • Supporting the development and execution of an Account-Based Marketing (ABM) strategy, targeting mid-market and enterprise accounts.
  • Collaborating closely with sales to align on lead generation goals, optimize handoff processes, and ensure leads are converted into new opportunities.
  • Analyzing campaign performance and utilizing data-driven insights to optimize and improve ROI, focusing on metrics that drive revenue.
  • Managing regional events and webinars that generate leads, ensuring efficient post-event follow-up to maximize pipeline growth.
  • Working with marketing automation tools to ensure the seamless execution of campaigns and maintain accurate tracking of all activities in our CRM.
About You

We are looking for a skilled marketing professional who is proficient in using automation tools to drive scalable results. The ideal candidate should have:

  • Experience with demand generation strategies and ABM targeting.
  • A proven track record of analyzing campaign performance and utilizing data-driven insights to optimize ROI.
  • Excellent communication and collaboration skills, with the ability to work closely with sales teams to align on lead generation goals.
  • Familiarity with marketing automation tools and CRM systems.
Why Join Us?

Agorapulse is a scaleup environment that offers a great work-life balance. We value employee growth and provide opportunities for skill development through our Guilds and workshops. Our international context and fully remote position make us an attractive choice for those looking to work in a dynamic and flexible environment.

We offer a competitive salary of $80,000 per year, as well as a range of benefits including a generous vacation policy and exceptional work atmosphere.



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