Strategic Communications Director for Spain

hace 2 semanas


Barcelona, Barcelona, España Morgan Philips Group A tiempo completo
About the Role

MissionReporting to the Corporate Communications Executive Director, this role will have crucial accountabilities in the Spanish market – supporting the local organisation and the General Manager to achieve their ambition to further grow our diverse business in Spain.

Key Responsibilities
  • Develop and Execute Communications Strategy: The key responsibility of this role is the development and execution of the holistic communications strategy and plan for the company in Spain, in alignment with the business ambition and the corporate communications strategy.
  • Collaborate with Senior Leaders: The candidate will work closely with the General Manager of the Spanish business and will be a member of the local leadership team.
  • Create and Shape Communication Strategy: They will have the opportunity and accountability to create and shape the communication strategy and execution in the Spanish market – building on existing assets and channels and applying innovative approaches to deliver strategic, relevant, and impactful communication to external and internal target audiences.
  • Coordinate Internal and External Communications: Shape communications in the Spanish market organisation (lead strategy creation, planning, and execution) – key focus on external communications, with a responsibility to coordinate and execute local internal communications within the market company and in close collaboration with the corporate internal Comms lead.
  • Deliver High-Quality Content: Deliver an impactful combination of implementing the global / corporate comms strategy and content with creating unique approaches and materials dedicated to the market needs in Spain (aligned with corporate strategy).
  • Provide Strategic Support: Provide strategic support on communications to the General Manager and the country leadership team on activities with high impact for the company and the business.
  • Communications Business Partner: Communications business partner to the key functions in the Spanish market company, specifically: Marketing, Medical Affairs, Market Access, and Sales.
  • Monitor and Track Impact: Monitor and track impact and success of communications tactics via a variety of metrics incl. media monitoring, digital channels, media coverage, etc. and continually adjust and improve based on insights.
  • Collaborate with Corporate Comms Team: Closely collaborate with the Corporate Comms team to ensure a holistic approach of communicating to all internal and external target audiences that is aligned with the corporate Comms strategy and plan (key focus on significant company milestones, pipeline news, and innovation stories).
  • Media Relations: Media relations for non-corporate outlets in Spain (focus on non-financial media, i.e. high value outlets targeting the broad public and HCPs on product and local reputational topics).
  • Issues and Crisis Management: Deliver in a dynamic, high-pace environment, reacting swiftly to external and internal changes and adjusting the communication approaches accordingly. Issues and crisis management to ensure - where possible - issues are avoided and - if they arrive - are well managed.
  • Lead Agency Engagement: Lead agency engagement and resourcing (potentially other third party suppliers) that will support the creation and execution of the market organisation ́s Comms strategy in Spain.
  • Manage Budgets: Manage budgets appropriately to deliver high value / high impact comms outcomes.
  • Build Comms Capabilities: Build Comms capabilities and a Comms mindset across the market organisation in Spain and showcase the benefits of a fully integrated Comms function to the business.
  • Support Corporate Communications: Support the Corporate Communications Executive Director and corporate Comms team with local market insights, news updates, and feedback from Comms executions.
Requirements
  • High Energy and Pro-Active: High energy, pro-active, and results-oriented strategic thinker.
  • Strong Team Player: Strong team player who can successfully engage multiple stakeholders inside and outside of the company, building and maintaining productive relationships – including with senior business leaders.
  • Excellent Writing Skills: Very strong writing skills in Spanish, good written and spoken English.
  • Critical Thinking: Critical thinking and can-do attitude to pinpoint opportunities, get consensus, and action.
  • Dedication to Quality: Dedication to delivering high quality results that are relevant and appropriate for the business needs in the country.
  • Ability to Operate Under Pressure: Ability to operate efficiently under pressure.
  • Hands-On Self-Starter: Hands-on self-starter with a combination of analytical skills and business understanding.


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