Iberia RRP Leadership Position
hace 4 semanas
Position Overview
At JTI, we strive to create a workplace where everyone feels valued and empowered to succeed. As a dynamic RRP Lead, you will play a key role in shaping the future of our Reduced-Risk Products (RRP) in the Iberia Cluster. This is an exciting opportunity to leverage your strategic marketing expertise and drive market share and consumer engagement.
Key Responsibilities
- Drive the evolution of the RRP portfolio and consumer ecosystem across non-traditional channels, online platforms, retail, and consumer care, leveraging data-driven insights to refine strategies.
- Oversee the entire consumer journey across offline and online channels, ensuring a seamless experience and synergies across the Iberia Cluster.
- Lead initiatives in coordination with key internal and external stakeholders.
- Monitor and evaluate the effectiveness of marketing activities, using data and analytics to inform future decisions and align with business goals.
- Lead, mentor, and inspire a large, diverse marketing team, fostering a high-performance and collaborative culture.
Requirements
- Proven experience in 360° marketing management, with a strong track record in strategy development.
- Strong critical thinking and analytical skills to drive strategic decision-making.
- Expertise in project management: overseeing multiple projects in a fast-paced, dynamic environment.
- Strong stakeholder management and communication skills, with the ability to influence at all levels of the organization.
- Demonstrated success in people management, with experience leading large, diverse teams.
About JTI
JTI is a leading international tobacco company with a rich history of innovation and commitment to excellence. We celebrate differences and believe that everyone truly belongs. If you're passionate about consumer-centric strategies, data-driven marketing, and leading cross-functional initiatives, we want to hear from you.
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