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Product Strategist

hace 2 meses


Madrid, Madrid, España SEMrush A tiempo completo
About the Role

We are Semrush, a global IT company developing our own product—a platform for digital marketers. Our team is looking for a skilled Product Strategist to join our ranks.

This is a unique opportunity to work with a talented team of professionals who are passionate about building a successful product development strategy. As a Product Strategist, you will be responsible for establishing and maintaining a comprehensive product roadmap, outlining essential features, enhancements, and milestones based on market insights and customer feedback.

Key Responsibilities
  1. Product Roadmap Development: Create and maintain a product roadmap that aligns with business objectives and customer needs.
  2. Prioritization and Coordination: Prioritize the product backlog efficiently, coordinating with cross-functional teams to ensure prompt and high-quality delivery of product features.
  3. User Research and Insights: Conduct user interviews and distill valuable insights to inform product decisions.
  4. Hypothesis Formulation and Validation: Formulate and rapidly validate hypotheses to drive product innovation and optimization.
  5. Stakeholder Communication: Maintain effective communication with stakeholders at all levels, providing regular updates on project progress, milestones achieved, and any encountered challenges.
  6. Product Release Coordination: Coordinate product releases meticulously, including feature launches, beta testing, and post-launch monitoring and support.
  7. Data-Driven Decision Making: Utilize advanced data analytics tools to delve into user behavior, conversion funnels, and key metrics, identifying potential growth avenues and guiding product decisions.
  8. Market Research and Analysis: Conduct comprehensive market research to gain insight into customer needs, market trends, and the competitive landscape within the SaaS marketing software industry.
  9. KPI Definition and Metrics: Define key performance indicators (KPIs) and metrics to gauge the success and efficacy of the product, leveraging data-driven insights to drive informed product decisions.
  10. A/B Testing and Experimentation: Design and implement A/B tests and experiments to refine user engagement and retention strategies, optimizing product performance.
  11. Collaboration with UX/UI Designers: Collaborate closely with UX/UI designers to enhance the onboarding experience, driving user activation and reducing churn rate.
About Our Team

The Product & Development (P&D) team at Semrush is a dynamic and collaborative group of professionals who are passionate about building innovative products. With over 50 teams involved in the creation and development of Semrush products, we are looking for a skilled Product Strategist to join our ranks.

As a Product Strategist, you will work closely with cross-functional teams to develop and maintain a comprehensive product roadmap, prioritize product features, and drive product innovation and optimization. You will also be responsible for maintaining effective communication with stakeholders at all levels, providing regular updates on project progress, milestones achieved, and any encountered challenges.

We are a global company with bases in multiple locations, including Spain, Germany, the Netherlands, Czech Republic, Poland, Cyprus, Serbia, and Armenia. Our P&D team works in sprints and believes that releasing a new feature on Friday might not be the best idea.