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Product Marketing Manager

hace 1 mes

Madrid, Madrid, España Celonis A tiempo completo

About the Role:

We are seeking a highly skilled Product Marketing Manager to join our team at Celonis. As a Product Marketing Manager, you will be responsible for owning the products and personas in the IT domain, which includes System Transformation, CIO, and IT Service Management.

You will partner with our product leads and GTM leads to develop and execute product positioning and go-to-market strategies for solutions at the heart of Celonis' value proposition. This includes creating compelling pitch decks, demos, keynotes, and event sessions tailored to the target audience.

Key Responsibilities:

  • Create product positioning and messaging for global scalability, differentiating our product within the market.
  • Craft compelling pitch decks, demos, keynotes, and event sessions tailored to the target audience.
  • Be the go-to expert on how our product showcases the capabilities of the Celonis platform.
  • Utilize sales engagement, market research, and competitive intelligence to dominate the product area market.
  • Collaborate with cross-functional teams to define and execute effective go-to-market strategies.
  • Partner with the product management team to strategize and launch new products, ensuring ongoing adoption.
  • Develop a deep understanding of buyer behaviors, criteria, and influencers to inform product strategies.
  • Understand the product's value proposition and competition, coaching teams on outmaneuvering rivals.
  • Work closely with the demand generation team to develop impactful campaigns driving pipeline growth.
  • Collaborate with the content marketing team to produce compelling materials such as solution briefs, white papers, blogs, videos, and third-party articles.
  • Establish thought leadership by participating in events, social media, press, and industry analyst engagements.

Requirements:

  • 6+ years of experience working in software product management, presales, consulting, or product marketing.
  • Experience with ERP, Data analytics, Automation, or AI technologies.
  • Excited about technical concepts and speaking with CIOs and IT audiences about their requirements.
  • Experience presenting at conferences and customer engagements.
  • Highly logical and analytical, with an enthusiasm for connecting dots between ideas.
  • Proactive, with strong ownership of all the workstreams you touch.
  • Agile and team-oriented, ability to give and receive feedback, change tack, and collaborate with a team to achieve a goal.
  • A bias towards action and delivering measurable results with a consistent track record of successful projects.

About Celonis:

Celonis is the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes. Our Process Intelligence platform uses industry-leading process mining technology and AI to present companies with a living digital twin of their end-to-end processes.

Celonis is headquartered in Munich (Germany) and New York (USA) and has more than 20 offices worldwide. We are committed to creating an inclusive environment for all employees and celebrate diversity. Join us as we make processes work for people, companies, and the planet.