Global Product Marketing Director

hace 3 semanas


Alcobendas, Madrid, España Copeland A tiempo completo

This Global Product Marketing Director will spearhead business growth through strategic front-end marketing initiatives and lead generation, focusing on product launches and sales engagement across matrix organizations.

The ideal candidate will be adept at crafting compelling marketing campaigns, driving leads through the sales funnel, and collaborating with cross-functional teams to align product development with market needs and sales objectives.

This role is open to applications at any location, with opportunities for remote work and flexible schedules.

In this Role, Your Responsibilities Will Be:

  • Develop and implement strategic marketing campaigns to launch new products and drive adoption across global markets.
  • Generate high-quality leads and champion them accordingly in collaboration with sales and business development teams.
  • Build compelling marketing collateral, including presentations, product datasheets, and digital content to support lead generation efforts.
  • Analyse market trends, customer needs, and competitive landscape to inform product positioning and messaging.
  • Collaborate with teams to ensure alignment between product development and marketing strategies.
  • Conduct customer research and capture insights to refine product offerings and marketing approaches.
  • Handle relationships with key collaborators across the organization, including sales, business development, and product teams.
  • Track and report on key performance indicators related to marketing campaigns, lead generation, and sales conversion.

Who You Are:

You are a strategic marketing professional with a proven track record of launching successful products and driving business growth.

You have excellent communication and presentation skills, with the ability to influence collaborators at all levels.

You are a data-driven marketer with experience in marketing analytics and performance tracking.

You are proficient in marketing automation and CRM tools.

Preferred Qualifications that Set You Apart:

  • Proven track record in successfully launching products and driving business growth.
  • Strong understanding of lead generation and sales processes in matrix organizations.
  • Excellent communication and presentation skills, with the ability to influence collaborators at all levels.
  • Data-driven approach with experience in marketing analytics and performance tracking.
  • Proficiency in marketing automation and CRM tools.
  • Ability to work optimally in a fast-paced, cross-cultural environment.

We are committed to supporting our employees' personal and professional growth through comprehensive benefits plans, flexible work arrangements, and opportunities for development and advancement.

Join our company and be part of a dynamic team that is passionate about delivering exceptional results and making a meaningful impact in the industry.



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