Digital Marketing Specialist for SEO and Growth

hace 1 mes


Barcelona, Barcelona, España Softonic A tiempo completo
About Us

At Softonic, we put people first. We foster a culture of growth and innovation where our team members can thrive. With a strong emphasis on teamwork and collaboration, we strive to attract and retain the best talent in the industry.

Our Culture

We believe in a mindset that encourages experimentation, learning, and taking calculated risks. Our core values are:

  • Step up: Proactive and results-driven, we take ownership of our work and strive for excellence.
  • Work smart: Efficient and effective, we prioritize tasks and make the most of our time and resources.
  • One team: Collaborative and supportive, we care for each other and celebrate our achievements together.
  • Think big: Curious and open-minded, we embrace new ideas and innovations.
The Role

We are seeking an experienced Digital Marketing Specialist for SEO and Growth to join our team. As a key member of our marketing department, you will be responsible for optimizing our digital assets to improve search engine rankings and drive organic traffic to our websites. Your primary objective will be to implement and manage our SEO efforts, leveraging data-driven insights and analytical skills to maximize our online presence.

You will be expected to have a deep understanding of SEO principles, including crawling, indexing, rendering, and ranking, as well as proficiency in on-page SEO, off-page SEO, technical SEO, and local and international SEO. Additionally, you will need to conduct comprehensive keyword research, analyze competitor metrics, and perform technical website audits to identify areas for improvement.

Responsibilities
  1. Develop and implement SEO strategies to improve search engine rankings and drive organic traffic.
  2. Analyze and interpret data from various sources, including Google Analytics and SEO tools.
  3. Conduct keyword research and monitor keyword rankings.
  4. Perform competitor analyses and benchmark industry trends.
  5. Collaborate with cross-functional teams to optimize website content and enhance user experience.
  6. Stay up-to-date with the latest SEO trends, algorithm changes, and industry developments.
Requirements

To succeed in this role, you will need:

  • A relevant university degree.
  • A minimum of 3 years of experience in SEO or a related field.
  • Basic knowledge of search engine processes and web development technologies (HTML, CSS, JavaScript).
  • Self-motivation, objectives-oriented mindset, and strong communication skills.
  • English is a must.
Benefits

We offer a competitive salary range of €50,000 - €70,000 per year, depending on experience, plus additional benefits, including:

  • Dining Room and Gaming room & Terraces.
  • Fresh Fruits, Coffee, Snacks & Drinks.
  • Pizza & Beers Every Thursday.
  • Private Health Care.
  • Language Classes (English & Spanish).
  • Internal Training Program.
  • Discounts At Gyms & Restaurants.
  • Flexible Work Schedule (home office and 2 days/week in the office).


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