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Growth Marketing Strategist EMEA

hace 2 meses


Barcelona, Barcelona, España Instaleap A tiempo completo

Job Summary

As a key member of the Instaleap team, you will play a pivotal role in driving the go-to-market strategy for our solutions in the Europe, Middle East, and North Africa (EMEA) markets. This role will involve a range of responsibilities, including strategy development, content creation, public relations, and event coordination.

Key Responsibilities

  • Go-to-Market Strategy:
    • Develop and execute comprehensive go-to-market strategies for the EMEA markets, aligning with overall company goals and objectives.
    • Conduct market research to identify key trends, competitive landscape, and growth opportunities in the EMEA region.
  • Content Creation:
    • Write compelling case studies showcasing the success stories of our products and services in the EMEA market.
    • Develop and maintain a content calendar, ensuring timely and relevant delivery of content to our target audience.
    • Craft engaging and effective copy for social media channels and other marketing materials.
  • Public Relations Coordination:
    • Collaborate with external agencies to coordinate public relations activities and events in the EMEA region.
    • Develop and maintain relationships with media outlets, influencers, and industry publications to promote our brand and products.
  • Event Coordination:
    • Coordinate participation in external events, trade shows, and conferences in the EMEA region.
    • Organize and host webinars to engage with our target audience and generate leads.
    • Evaluate the event's key performance indicators (KPIs) and provide recommendations for future improvements.
  • Database Communication:
    • Write newsletters and other communications targeted at our prospects' database in the EMEA region.
    • Develop personalized and targeted communication strategies to nurture leads and drive conversions in the EMEA market.