Marketing Strategist Manager EMEA

hace 4 semanas

Barcelona, Barcelona, España Arrow Electronics A tiempo completo
Job Description:

Arrow's Enterprise Computing Solutions (ECS) business is a global technology enablement company that brings innovative IT solutions to the market to solve complex business challenges.

We deliver value-added distribution, business consulting, and channel enablement services to the world's leading technology manufacturers and their channel partners that serve commercial and government markets.

Our company is looking for an EMEA Marketing Strategist Manager to oversee the overall marketing strategy and plan execution for CloudHealth from VMware offering in EMEA, as part of a sole provider agreement signed between Broadcom and Arrow ECS.

CloudHealth is designed to help businesses simplify financial management and operations (FinOps) across multi-cloud environments effectively.

The successful candidate will develop, plan, and lead the execution of marketing strategy and experiences to promote CloudHealth targeting both managed service providers and targeted end customers using modern marketing capabilities.

The role involves overseeing the full marketing mix to recruit, enable, and grow managed service providers and to develop net new business through demand generation programs targeting end customers.

The candidate will liaise with the marketing strategist in NA to build synergies and work collaboratively with other functions of Arrow ECS Marketing.

The ideal candidate will have a deep understanding of Arrow's value proposition and initiatives in FinOps, and of digital marketing services to guide marketing planning and strategies.

The role requires the ability to monitor closely the progress made on the execution of the campaigns in EMEA and create high-impact marketing campaigns using advanced understanding of CloudHealth go-to-market strategies, product positioning, messaging, and target audiences/personas.

The candidate will manage the marketing investment and spending strategy to deliver ROI against the marketing plans for the region.

The successful candidate will analyze and articulate campaign effectiveness and metrics to Arrow and propose creative ideas to maximize the impact of campaigns and drive growth.

The role involves managing and governing marketing campaign budget(s).

Requirements:

  • At least 5 years of experience in FinOps - mandatory.
  • At least 3 years of strategic marketing plan creation experience.
  • Experience in modern marketing: digital marketing and Account Based Marketing are a must.
  • Experience working with or for channels is mandatory.
  • Team player, with strong interpersonal service skills.
  • Ability to work in a fast-paced environment and handle several projects and multiple stakeholders at one time.
  • Business fluency in English. Additional European language is a plus.
  • Proficient in Microsoft Office products.

What is in it for you?

Competitive and attractive employee compensation package.

Car allowance or company car (depends on country of hire).

Reliable & trusting work environment.

Cooperative team with flat structures and communication.

Professional and personal development opportunities.

Additional benefits.

Arrow is an equal opportunity employer and is committed to creating an inclusive and diverse working environment by providing equal employment opportunities for all qualified persons.

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