Global Digital Content Strategist for Fashion Brand

hace 6 días


Valencia, Valencia, España G-Star Raw A tiempo completo

**About G-Star Raw**
G-Star Raw is a denim-focused fashion brand that believes in innovation and progress. We are committed to making a positive impact on the planet and its people.

Job Overview

We are seeking an experienced Global Digital Content Strategist to join our team. As a key member of our digital marketing team, you will be responsible for managing campaign content across all territories and devices.

Key Responsibilities:
  • Plan and execute digital campaign content plans to elevate the G-Star experience and maximize digital performance.
  • Work closely with Marketing and Digital Trade teams to align on content strategies and goals.
  • Develop and maintain high-quality content toolkits for global regions.
  • Build and distribute content strategy and customer journey plans.
  • Provide weekly and ad-hoc reporting on site metrics and competitor activity.
Requirements:
  • 1-2 years of relevant e-commerce experience in Apparel, Fashion, and/or Retail Industry.
  • Experience in managing content of an e-commerce platform on a daily basis.
  • Knowledge of Amplience, Hybris CMS, and/or HTML is an advantage.
  • Ability to generate e-commerce trends and performance reports with Contentsquare and Google Analytics (or similar analytics tools).
  • Strong analytical and problem-solving skills.
  • Bachelor or Master degree in marketing, information technology, or fashion.
Salary Information

The estimated salary for this role is between $80,000 and $120,000 per annum, depending on experience and qualifications.



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