Director of Marketing Strategy and Operations

hace 3 semanas


La Nava de Santiago, Badajoz, España Veridas A tiempo completo

Veridas seeks a skilled professional to lead our product marketing strategy and elevate our market presence. As a strategic thinker with a passion for technology and innovation, this role offers the opportunity to drive impactful product launches, empower sales teams, and create customer-centric strategies. The position is based at our headquarters in Pamplona.

Main Responsibilities:

  • Bridge Teams: Foster seamless collaboration between product, sales, and marketing teams by acting as the key connector. Work closely with the product team to understand the latest features and innovations, ensure sales have what they need to close deals, and align marketing efforts with the right message for the right audience.
  • Market Expertise: Stay attuned to industry trends, customer needs, and competitive movements. Analyze emerging trends, monitor competitor strategies, and identify shifts in customer expectations to develop actionable strategies that position Veridas ahead of the curve.
  • Drive Impactful Product Launches: Oversee all product launch initiatives from go-to-market planning to execution. Collaborate cross-functionally to develop compelling messaging and positioning, set clear sales objectives, and ensure products resonate with key audiences in different regions.
  • Elevate Sales Teams: Play a vital role in empowering sales teams by equipping them with knowledge, tools, and content needed to succeed. Develop product demos, training programs, sales decks, and in-depth competitive analysis and market insights to enable the sales team to deliver a powerful, consistent message throughout the buyer's journey.
  • Create Customer-Centric Strategies: Leverage deep understanding of customers to drive development of messaging and positioning that addresses their pain points. Continuously refine these strategies to ensure alignment with current and future customer needs.
  • Measure Success: Define key performance indicators (KPIs) to track the effectiveness of product marketing efforts and measure success accordingly.

    Your Profile:

    • Proven Leadership: Experience leading product marketing teams, driving successful strategies, and aligning cross-functional interests within the company.
    • Strategic Vision: Ability to transform complex technical concepts into clear, compelling messages that resonate with customers.

    Compensation and Benefits: The estimated annual salary for this role is $120,000 - $150,000, commensurate with experience and qualifications. Additionally, Veridas offers a comprehensive benefits package, including health insurance, retirement plans, and paid time off.



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