Global Head of Digital Marketing

hace 3 días

Madrid, Madrid, España Criteo A tiempo completo
Global Head of Digital Marketing

Criteo busca un experto en marketing digital para liderar su equipo de generación de demanda y marketing de rendimiento. El candidato ideal tendrá experiencia en estrategia y ejecución de ABM, dominio en SEO, SEM, redes sociales pagadas y marketing por correo electrónico, y habilidades analíticas y de liderazgo.

Responsabilidades
  • Liderar un equipo para planificar, implementar y medir programas de generación de demanda multicanal.
  • Supervisar SEO, SEM, marketing por correo electrónico y redes sociales pagadas para maximizar la presencia de la marca y la penetración en el mercado.
  • Colaborar con Ventas y Marketing de Campo para priorizar cuentas y desarrollar campañas ABM personalizadas.
  • Enfocarse en el impacto de ingresos sobre métricas de leads.
  • Trabajar con equipos de análisis para interpretar datos y traducir insights en estrategias accionables.
  • Liderar un equipo de expertos en generación de demanda y marketing de rendimiento.
Requisitos
  • Ampia experiencia liderando generación de demanda en un entorno B2B de tecnología.
  • Experiencia en estrategia y ejecución de ABM.
  • Dominio en SEO, SEM, redes sociales pagadas y marketing por correo electrónico.
  • Fuertes habilidades analíticas y experiencia en toma de decisiones estratégicas.
  • Liderazgo y experiencia en construir y liderar equipos de marketing digital.

Criteo es una empresa global de medios de comercio que permite a los mercadólogos y propietarios de medios ofrecer experiencias de consumo más ricas. Si eres un experto en marketing digital con experiencia en liderazgo y estrategia, aplica ahora

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