Digital Insights Strategist
hace 7 días
At Schneider Electric, we're committed to promoting progress and sustainability for all. As a Digital Insights Strategist, you'll be part of the Insights team dedicated to driving a mindset shift in how we leverage data to transform our business, especially in the digital space.
Key Responsibilities:
Data Analysis:
Interpret complex data sets to uncover meaningful patterns that can lead to efficiencies, commercial or CX improvements.
Drive business impact and deliver measurable results through data-driven insights.
Deliver high-quality, persuasive, and concise recommendations for executive audiences.
Campaign Measurement:
Work with global and regional teams to define a campaign measurement framework for multi-channel marketing campaigns.
Develop analytical processes to effectively link marketing strategies to business impact.
Ensure that measurement and analytics efforts are aligned with overarching business objectives.
Transformation:
Influence senior leadership and decision-making by communicating across various levels of the organization in a clear and compelling way.
Build and maintain strong working relationships with stakeholders at all levels.
Collaborate with global and regional marketing teams to help them achieve their business goals.
Qualifications & Skills:
You are an inspiring adviser and change agent, capable of articulating and presenting clear and compelling stories.
You are highly effective at cross-functional stakeholder management.
You have a profound understanding of how to acquire, analyze, and act upon sophisticated digital customer intelligence.
You are highly analytical with a structured problem-solving approach and strongly metrics/KPI driven.
You have solid business acumen and the ability to build commercially compelling analysis.
You have proven experience with marketing technologies, such as Google Analytics, Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar technologies.
Proficiency in SQL is preferred but not essential.
Experience using Tableau to pull data from various sources and build compelling visualizations is desirable
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