Mobile Marketing Activation Specialist

hace 3 días

Madrid, Madrid, España Splitmetrics A tiempo completo

We are seeking a highly skilled Mobile Marketing Activation Specialist to join our team at SplitMetrics. As a key member of our customer success and solutions engineering team, you will be responsible for ensuring that our free users fully leverage the SplitMetrics Acquire platform, realize 100% value, and grow their Apple Search Ads spends.

The ideal candidate will have a strong understanding of mobile marketing and a proven track record of driving customer success and growth. You will work closely with our product team to drive positive product changes and increase product adoption, as well as collaborate with our marketing and support teams to educate users on the features and benefits of the SplitMetrics Acquire platform.

Key responsibilities will include:

  • Customer Onboarding and Activation: Identify potential accounts and reach out to new free users, guide users through the initial setup and onboarding process, and ensure users connect their Apple Search Ads accounts and start using the platform effectively.
  • Customer Education and Engagement: Work closely with the Marketing and Support team to prepare and/or conduct training sessions and webinars to educate users on the features and benefits of the SplitMetrics Acquire platform, provide basic Apple Search Ads recommendations and best practices, and regularly communicate with users to drive product activity and engagement.
  • Sales and Upsell: Identify opportunities for upselling users to paid plans, as well as within SplitMetrics ecosystem, work closely with the sales team to transition users to higher plans seamlessly.
  • Support and Solutions: Offer basic support and troubleshooting for Apple Search Ads campaign management, collaborate with the support team to resolve user issues promptly, improve Help Center materials, and gather user feedback and share insights with the product and development teams to improve the platform.
  • Performance Monitoring and Reporting: Track and analyze user activity, engagement, and spend, provide regular reports on user performance and potential growth opportunities, and set and meet KPIs and OKRs related to user activation, engagement, and revenue growth.

As a Mobile Marketing Activation Specialist at SplitMetrics, you will have the opportunity to work with a talented team of experts in the mobile marketing industry, drive customer success and growth, and contribute to the development of innovative solutions for mobile marketers.

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