Senior Marketing Manager
hace 5 días
About the Role:
We are seeking an experienced Senior Marketing Manager to join our team at Marketing Tip. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive marketing strategy to drive business growth and improve market knowledge.
Key Responsibilities:
- Develop a go-to-market strategy and marketing plans to improve market knowledge and position our company as the number one aggregation platform.
- Manage the marketing function as a whole, including demand generation, PR, branding, web optimization, design, and social media presence.
- Drive massive growth in website traffic, lead acquisition, and revenue through conversion-focused marketing activities.
- Lead and oversee product launches, releases of global marketing activities, social media presence, key customer events, and conferences execution.
- Assist in generating content for social media campaigns and press/media pitching.
- Coordinate marketing activities with other key stakeholders, partners, and clients.
- Create and maintain a library for our commercial team with sales tools such as case studies, sales elevator pitches, product overviews, brochures, conferences, and workshop presentations.
- Prepare progress reports on results for the COO and propose corrective and/or improvement measures.
- Optimize each marketing touchpoint using data and plan and host online/offline events to deepen relationships with customers and attract local prospects.
- Empower decision making through in-depth business cases outlining expected impact, required investment, and execution roadmap.
Requirements:
- 5+ years of experience working within the Igaming industry or other relevant and related areas.
- Hands-on mindset and ability to get things done in a structured and detail-oriented way.
- Strong abilities in digital marketing, excellent written and verbal communication skills, and advanced level of Hubspot & marketing automation + web-related tools.
- Excellent problem-solving and analytical skills, excellent people management skills, and ability to engage all stakeholders from the field to the C-suite.
- Proficient in English.
What We Offer:
An impressive benefits package, focused on our culture of integral health, including medical insurance, gym with personal trainer, sauna, and hyperbaric chamber, and fresh fruit every day.
Tax-advantageous wage benefit: meal card, transport package, and other measures such as childcare allowance.
Discount on Veg it (vegan meals) to order your lunch at the office.
Flexible start and finish times.
Reduced working hours in August.
23 holidays plus 3 extra days at disposal Hybrid Work Model.
Parking benefit for those who live outside of Barcelona.
And what we are very proud of, you will join a young, motivated, and powerful team with a great team culture.
As it's not all work, we maintain the team spirit with team building events, parties, and workshops where you can enjoy our achievements.
When you leave in the afternoon, you can join our paddle tennis games near the office.
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