Senior Marketing Manager

hace 2 días

Barcelona, Barcelona, España Blizzard Entertainment A tiempo completo
Job Title: Senior Manager, Social And Influencer Marketing

About the Role:

We are seeking a highly experienced Senior Manager to lead our social and influencer marketing efforts for a new title. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy that drives engagement, builds a passionate fan community, and ultimately supports the launch of our new title.

Key Responsibilities:

  • Develop and execute a social media strategy that aligns with our brand goals and objectives
  • Lead influencer marketing strategy development and execution, including core influencer community building, earned and paid influencer marketing
  • Manage creative production, overseeing content review and ensuring executional success across internal and external creative teams
  • Partner with Global Marketing leads to prioritize opportunities and set digital marketing goals in support of key marketing beats
  • Organize the global social and influencer content calendar and operation, aligning key stakeholders
  • Define and update social and influencer best practices, informing and aligning regional partners on global strategy to tailor and optimize market-specific strategies and tactics
  • Work effectively with internal cross-functional teams to drive campaigns
  • Drive social and influencer reporting, insights, and delivery through the use of analytics tools

Requirements:

  • Extensive experience in social or influencer marketing at an agency or on the client-side as a Social Strategist or Influencer Marketer within Gaming or Entertainment industries
  • Proven experience building and executing social or influencer strategies from announce to launch resulting in a passionate fan community that impactfully advocates for the new title
  • Experience collaborating within a large organization, driving creative work with multiple internal departments and 3rd party agencies/partners
  • Highly organized and detail-oriented with solid project and budget management experience
  • Familiarity with the gaming industry and overall enthusiasm for gaming
  • Experience managing direct reports and/or working with 3rd Party agencies
  • Appetite for all things digital, social and influencer, up to date on the latest platforms and technologies
  • Understanding of social and influencer and ability to develop marketing briefs that inspire cutting edge creative work
  • Fluency in both the creative and analytical sides of digital marketing with working knowledge of social platforms and tools
  • Self-starter mentality and track-record for clever social ideas
  • Ability to effectively interact with internal/external stakeholders and all levels of management

What We Offer:

Blizzard Entertainment offers a dynamic and inclusive work environment that fosters creativity, innovation, and collaboration. As a Senior Manager, Social And Influencer Marketing, you will have the opportunity to work with a talented team of professionals who are passionate about gaming and committed to delivering exceptional results.

How to Apply:

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information]. We look forward to hearing from you

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