Digital Marketing Strategist Paid Social
hace 5 días
We are seeking a highly skilled Digital Marketing Strategist to join our team at OneTrust. This role involves leading successful Paid Social campaign management through media buying sophistication and operational excellence.
Job Description:
Company Overview: OneTrust is a global leader in trust, privacy, and security solutions. Our platform helps organizations securely handle company data and drive innovation responsibly.
About the Role: As a Digital Marketing Strategist, you will be responsible for developing and executing comprehensive digital marketing strategies with a focus on Paid Social and Video. You will research and propose paid search campaigns, track performance, and optimize with respect to pacing, bidding management, audience analysis, and ad creative performance.
Key Responsibilities:
- Develop and execute digital marketing strategies with a focus on Paid Social and Video
- Research and propose paid search campaigns, including designing and developing strategy, identification of proper landing pages, audiences, tracking, and campaign analysis and insights
- Track campaign performance and optimize with respect to pacing, bidding management, audience analysis, and ad creative performance
- Collaborate with cross-functional teams to ensure alignment with overall marketing objectives
- Analyze data and performance metrics to make informed decisions and communicate performance and recommendations to key stakeholders
Requirements:
- Bachelor's degree in Marketing, Advertising, or equivalent working experience
- 3-5 years of Paid Social experience; B2B Marketing experience is a plus
- In-depth knowledge of social and analytics platforms, tools, and technologies
- Strong analytical skills and the ability to translate data into actionable insights
- Excellent project management and communication skills
Benefits: As an employee at OneTrust, you will receive comprehensive healthcare coverage, flexible PTO, equity stock options, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, and much more.
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