Digital Marketing Acquisition Strategist
hace 23 horas
Social You is a training company that focuses on three key areas: Health and wellness, Finance, and Personal development. They offer a range of digital courses, webinars, and live masterclasses to help individuals improve their skills and achieve their goals.
As the Digital Marketing Acquisition Strategist, you will be responsible for customer acquisition across all of Social You's platforms. This includes building and executing plans and campaigns to drive customer acquisition and optimize performance marketing channels.
The ideal candidate will have a strong understanding of digital marketing and a proven track record of driving customer acquisition through data-driven decision making. You will work closely with the COO and central performance marketing team to develop and execute marketing strategies that drive results.
Responsibilities include:
- Executing performance marketing plans and customer acquisition strategies with a focus on mobile
- Developing detailed campaign plans and reporting on performance to meet agreed budgets and targets
- Conducting rigorous pre- and post-initiative analysis to optimize campaign ROI and CPA
- Using data and ROI to inform key decisions and drive business growth
- Optimizing creative messaging and landing page layout to improve conversion rates
- Targeting and re-targeting prospective customers through effective marketing strategies
- Managing relationships with internal and external agencies and suppliers
In return for your expertise, Social You offers a competitive salary of approximately $80,000 - $110,000 per year, depending on experience. If you are a motivated and results-driven individual who is passionate about digital marketing, we encourage you to apply.
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