Growth Marketer Monetization Specialist

hace 3 semanas


Barcelona, Barcelona, España Does Recruitment A tiempo completo

**About the Role:**

We are seeking a highly skilled Growth Marketer to join our team and focus on monetization strategies. As a key member of our growth team, you will be responsible for optimizing monetization processes, developing pricing models, and driving revenue growth.

**Key Responsibilities:**

  • Develop and implement pricing models and subscription tiers tailored to market needs and customer behaviors.
  • Drive revenue initiatives that maximize customer lifetime value (LTV), improve conversion rates, and reduce churn.
  • Run experiments to optimize customer segments, pricing elasticity, and upsell opportunities.
  • Utilize growth frameworks like the Hook Model and Jobs-to-be-Done to enhance monetization processes.
  • Focus on key metrics such as Average Revenue Per User (ARPU), Customer Lifetime Value (CLV), and subscription renewal rates.
  • Experiment with cross-sell and upsell opportunities within the existing customer base to increase ARPU.
  • Collaborate with the Marketing Data Lead and other growth team members to leverage data science for advanced revenue optimization tactics.
  • Communicate findings and strategies effectively to stakeholders and align initiatives with overall business goals.

**Requirements:**

  • Deep understanding of pricing models, subscription management, and revenue optimization processes in marketplace environments.
  • Proven track record in driving revenue growth through optimized monetization processes and subscription-based models.
  • Strong analytical skills with the ability to interpret complex data and provide actionable insights.
  • Familiarity with growth frameworks and methodologies, such as the Hook Model and Jobs-to-be-Done.
  • Excellent communication and collaboration skills.
  • Reforge Growth course certifications or similar advanced growth training preferred.
  • Ability to work collaboratively in a fast-paced, evolving environment.

**What We Offer:**

  • A pivotal role in shaping the monetization strategy of a company poised for significant growth.
  • Full support from the management team and opportunities to influence key revenue strategies.
  • Competitive salary, benefits, and travel opportunities.


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