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Senior Growth Marketing Strategist EMEA

hace 2 meses

Barcelona, Barcelona, España Instaleap A tiempo completo

Job Summary

As a Senior Growth Marketing Strategist EMEA at Instaleap, you will play a pivotal role in the go-to-market of our solutions in the Europe, Middle East, and North Africa (EMEA) markets. This role has multiple hats: from strategy setting, content creation, public relations, events execution, and more.

Key Responsibilities

  • Go-to-Market Strategy
    • Define and execute comprehensive go-to-market strategies for the EMEA markets, aligning with overall company goals.
    • Conduct market research to identify key trends, competitive landscape, and growth opportunities.
  • Content Creation
    • Write compelling case studies showcasing the success stories of our products/services.
    • Develop and maintain a content calendar, ensuring timely and relevant delivery of content.
    • Craft engaging and effective copy for social media channels.
  • Public Relations Coordination
    • Collaborate with external agencies to coordinate public relations activities.
    • Develop and maintain relationships with media outlets, influencers, and industry publications.
  • Event Coordination
    • Coordinate participation in external events, trade shows, and conferences.
    • Organize and host webinars to engage with the target audience and generate leads.
    • Evaluate the event's KPIs and provide recommendations for future improvements.
  • Database Communication
    • Write newsletters and other communications targeted at the prospects' database.
    • Develop personalized and targeted communication strategies to nurture leads and drive conversions.