Product Marketing Manager

hace 1 día

Barcelona, Barcelona, España Semrush A tiempo completo
Product Marketing Manager

Join Semrush, a global IT company, as a Product Marketing Manager and contribute to the success of our digital marketing platform. As a key member of our team, you will be responsible for managing inbound marketing and lifecycle communications for our Semrush Local tool suite.

Key Responsibilities:
  • Develop and execute marketing strategies to drive product adoption and user engagement
  • Collaborate with cross-functional teams to create marketing materials, including emails, landing pages, videos, and banners
  • Monitor and optimize the product funnel and user journey to improve conversion rates and retention
  • Conduct competitive analysis and marketing research to inform product and marketing decisions
  • Translate user feedback into product and marketing improvements
Requirements:
  • 3-5 years of experience in SaaS companies with a focus on SMB and Mid-Market segments
  • Proven track record in new SaaS B2B product launches
  • Knowledge of SEO, social media, email, or content marketing
  • Excellent storytelling and data-driven skills
  • Exceptional attention to detail and relationship-building abilities
About Semrush:

At Semrush, we value trust, sense of ownership, and enthusiasm for constant change. We offer a flexible work environment, unlimited PTO, and a range of benefits to support your well-being and career growth.

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