Visionary Creative Lead for Global Mobile Games Publisher

hace 2 semanas

Barcelona, Barcelona, España Sandsoft A tiempo completo

About Sandsoft: Headquartered in Riyadh, Saudi Arabia, Sandsoft is a pioneering global video game developer, publisher, and investor with a focus on captivating and entertaining players worldwide. Our vision is to be the leading mobile-first games publisher & developer from the MENA region. Our international team comprises passionate and brave game makers with vast experience in developing, publishing, and leading highly successful AAA mobile, console, and desktop games, including FIFA, Candy Crush, Need for Speed, Angry Birds, World of Tanks, and more.

 

About the Job: We are seeking a talented and experienced Creative Director, visionary at heart and a storyteller by nature, to shape and drive our creative marketing strategy. In this pivotal role, you will oversee the creative direction for our portfolio, helping to shape the creative vision for each game while reaching millions of players worldwide. The ideal candidate will have a blend of leadership, strategic thinking, and deep creative expertise, with strong experience in mobile games and performance-driven marketing.

 

Key Responsibilities:

  • Lead creative vision and strategy at the portfolio level, overseeing creative direction for all games and challenging marketing guidelines, prioritization, and execution standards.
  • Manage and mentor a team of creatives, inspiring high-quality and high-performing assets across UA and ASO.
  • Drive portfolio-wide creative testing strategies, leveraging data to guide learnings that will direct new concepts, iterations, and high-impact creative solutions.
  • Collaborate closely with product teams, UA managers, and other stakeholders to ensure strong marketing performance, aligning creative outputs with broader business and performance goals.
  • Stay on top of industry trends and competitor strategies, continually enhancing our creative approach to maintain a competitive edge.
  • Foster innovation by exploring new creative technologies and techniques to improve efficiency and effectiveness across teams.
  • Ensure all creative outputs meet high standards of quality, visual appeal, and audience resonance.

 

Requirements:

  • Minimum 6 years of experience in a creative leadership role, with a proven track record in mobile game marketing and creative production.
  • Strong understanding of key mobile marketing metrics, including IPM, CTR, CVR, CPI, and ROAS, with a data-driven approach to creative strategy.
  • Experience in managing creative teams, with excellent leadership and mentoring skills that inspire creativity and innovation.
  • Proficiency in data analysis tools, project management software, and UA dashboards to drive performance insights and execution.
  • Excellent verbal and written communication, presentation, and storytelling skills in English.
  • A strong passion for gaming and deep understanding of the gaming industry.
  • Experience in cross-functional team environments, with an ability to manage multiple projects and competing priorities in a fast-paced setting.

 

Salary Range: $120,000 - $180,000 per annum, based on experience and qualifications.

 

Benefits: Competitive salary, opportunities for career growth and professional development, and a dynamic work environment.

 

Core Values: Boldness, Togetherness, and Growth. We pride ourselves in hiring growth-minded people who show a motivated, collaborative, and entrepreneurial attitude, and who embrace our Core Values as the right way to develop something great together.

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