Global Product Marketing Director
hace 4 semanas
Company Overview
At ADP, we believe in empowering our clients to succeed. Our mission is to provide innovative solutions that meet the evolving needs of businesses and individuals alike.
Job Description:
We are seeking a seasoned Global Product Marketing Director to join our team. As a key member of our leadership group, you will be responsible for developing and executing product marketing strategies that drive competitive awareness, size opportunities for growth, and drive go-to-market strategies.
Responsibilities:
- Provide an outside-in view of the Human Capital Management (HCM) world to ADP, identifying customer needs and market trends.
- Create and implement product marketing strategies that elevate ADP's position in the HCM market, focusing on our global product portfolio.
- Lead a team of product marketers focused on ADP's international product portfolio serving EMEA, APAC, LATAM, and global, including the US.
- Develop and execute new product and feature launches, acting as the link between Product, Marketing, and Sales teams.
- Drive an audience-centric marketing approach within the organization, ensuring messaging, content, and campaign strategies are centered around buyer and customer needs.
Industry Trends and Analysis:
- Serve as a market-facing subject matter expert for the product portfolio, interfacing with stakeholders and industry analysts as the company representative.
- Identify key industry trends, regulatory issues, and other industry initiatives that impact ADP's business.
Requirements:
- Proven experience in product marketing, preferably in the HCM space.
- Strong understanding of the global product portfolio and ability to develop effective product marketing strategies.
- Excellent communication and leadership skills, with the ability to drive cross-functional collaboration.
- Strong analytical and problem-solving skills, with the ability to identify customer needs and market trends.
Salary: $150,000 - $200,000 per year, depending on experience.
Benefits: Comprehensive benefits package, including health insurance, 401(k), and paid time off.
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