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Marketing Brand Specialist

hace 2 meses

Madrid, Madrid, España Cabify A tiempo completo

About the Position

The Brand Marketing Specialist plays a crucial role in coordinating Spain's Brand Marketing strategy to achieve awareness and consideration objectives for Cabify's multi-mobility services among various audiences.

Key Responsibilities

  • Assist the Brand Marketing Manager in implementing the strategy, focusing on key audiences such as drivers and fleets.
  • Participate in the definition of marketing plans that align with company priorities and objectives for the fleet and drivers audience.
  • Collaborate with the local brand strategy team to develop and execute campaigns that achieve brand and business objectives.
  • Assist in the implementation of marketing initiatives according to the Audience and Products business development plans.
  • Coordinate with the Growth Marketing area to achieve objectives throughout the funnel for both drivers and fleets.

Requirements

  • Bachelor's degree in Communication, Advertising, Marketing, Business, or a relevant field.
  • Postgraduate degree is a plus.
  • 4-5 years of experience in Marketing, with a background in project management and marketing campaigns.
  • Excellent project management skills, with the ability to meet deadlines and coordinate with various teams.

What We're Looking For

Candidates with a strong background in marketing, project management, and brand management, who can bring market and audience insights to the planning process.