Marketing Strategy Optimization Specialist
hace 3 semanas
We are seeking an experienced Marketing Strategy Optimization Specialist to drive and execute regional demand generation activities with our key strategic partners. This role will be responsible for bringing our ONE marketing framework to life, ensuring the consistent and effective execution of our marketing plans and activities.
Key Responsibilities- Marketing Rhythm: Develop and maintain a strong and impactful marketing rhythm across your partners.
- Initiative Leadership: Capture and lead key marketing initiatives with respective teams, ensuring these initiatives are strategically aligned and deliver significant impact.
- Planning Governance: Oversee the planning and governance processes, ensuring that all marketing activities are well-coordinated, strategically planned, and executed efficiently.
- Analytics and Insights Collaboration: Work closely with analytics and insights teams to leverage data-driven insights, driving continuous optimization of our marketing strategies and efforts.
- Stakeholder Management: Work closely with up and downstream stakeholders to ensure smooth operations, with a continuous improvement mindset.
- Enablement and Adoption: Develop and implement enablement programs to ensure that teams are equipped with the necessary tools, knowledge, and best practices to achieve marketing excellence. Drive the adoption of new processes and technologies to enhance marketing performance.
- Process Optimization: Continuously evaluate and optimize marketing processes to improve efficiency, effectiveness, and overall performance.
- A minimum of 5+ years of experience in a similar role, preferably in a global or multi-regional context.
- Proven experience building out a new role, in a changing environment.
- Strong stakeholder management skills including buy-in creation, pipe targets, budgets, with the ability to work on multiple projects simultaneously.
- Ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines.
- Strong understanding of marketing principles, strategies, and tactics.
- Ability to work effectively with cross-functional teams.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Proficiency in marketing analytics tools and platforms.
Celonis is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our company offers a range of benefits, including competitive salary ($120,000 - $180,000 per year), excellent compensation and benefits packages, investment in personal growth and skill development, physical and mental well-being support, and a clear set of values that guide everything we do: Live for Customer Value, The Best Team Wins, We Own It, and Earth Is Our Future.
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