Programmatic Campaign Strategist
hace 6 días
We are seeking a highly skilled Programmatic Campaign Strategist to join our Ad Operations team at Smadex Slu. As a key member of our team, you will be responsible for setting up and optimizing campaigns on our DSP to achieve our clients' goals.
The ideal candidate will have a strong data-driven mindset and experience working with large data sets. You will analyze complex data to provide strategic and operational decisions that directly impact our company revenue.
Key responsibilities include:
- Leveraging programmatic ecosystem and attribution knowledge to build, operate, analyze, and optimize campaigns.
- Managing and growing your own client portfolio across various verticals, KPIs, and budgets.
- Analyzing large data sets to provide insights and make decisions that impact company revenue.
- A/B testing different variable changes using Smadex DSP and sharing results with the team.
- Helping develop and improve product tools and processes to ensure data influences decisions.
Requirements include:
- 1+ year of experience in a similar role.
- Knowledge of digital programmatic buying (performance-focused).
- Bachelor or Master's Degree in Engineering, Business, or Economics.
- Data and performance-driven mindset with experience working with large data sets.
- Strong analytical skills with ability to analyze key metrics to optimize campaigns.
- Ability to adapt to regular changes in priorities due to the fast-paced environment.
- Excellent command of Microsoft Excel and communication skills in English.
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