Strategic Marketing Leader for Global Sports Innovation
hace 7 días
About the Kings League
Kosmos has revolutionized the sports industry with the Kings League, a 7-a-side football league featuring teams chaired by top streamers and content creators. This innovative approach combines football with esports and new communication trends, making it more accessible to all audiences.
Main Responsibilities: Drive brand growth, increase market visibility, generate qualified leads, and maximize marketing ROI.
Key Objectives:
- Develop and execute the company's marketing strategy aligned with overall business objectives
- Define market segments, identify opportunities, and establish measurable objectives for the marketing team
Team Management: Lead and supervise a cross-functional team of marketing professionals, including specialists in digital marketing, communications, branding, events, among others. Foster professional development and ensure effective collaboration among members.
Planning and Budgeting: Develop and manage the marketing budget, allocating resources efficiently to achieve established objectives. Plan short and long-term marketing campaigns and activities, ensuring consistency with the overall company strategy.
Brand Development: Oversee the creation and maintenance of brand identity, ensuring it is communicated effectively across all channels and touch points.
Digital Marketing: Oversee digital marketing strategy, including social media, SEO, online advertising, content marketing, and other digital initiatives.
Analytics and Measurement: Evaluate the effectiveness of marketing strategies and tactics by tracking relevant KPIs and analyzing data. Use the information gathered to make continuous adjustments and improvements to the marketing strategy.
We are seeking a seasoned Marketing Director with a proven track record in driving brand growth and maximizing marketing ROI. The ideal candidate will have experience working in marketing roles with progression into leadership positions, particularly in the Brazilian and Mexican markets. A degree in Marketing, Communications, Business Administration, or a related field is preferred.
The salary range for this position is estimated at $120,000 - $180,000 per annum, depending on qualifications and experience. If you are passionate about sports innovation and have a strong analytical mindset, we encourage you to apply for this exciting opportunity.
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