Chief Growth Strategist
hace 4 días
Company Overview
Sagan is a pioneering membership community for top executives, founders, and CEOs seeking to harness the impact of international talent. We bridge the gap between global talent and US-based businesses, connecting candidates from diverse regions with leading American companies. Discover a world of career possibilities with Sagan.
About the Company
Sagan represents a dynamic and innovative organization focused on B2B SaaS solutions, offering cutting-edge tools that cater to high-growth businesses. The company is dedicated to accelerating growth by leveraging demand generation strategies, automation tools, and data-driven marketing initiatives.
Position Overview
As the Chief Growth Strategist, you will play a pivotal role in driving the growth of both our internal demand strategy and client success. You will lead demand generation initiatives, focusing on optimizing inbound marketing and growth strategies for B2B SaaS companies. Your efforts will target businesses ranging from under $3M ARR to over $10M ARR. You will also manage a team of contractors and work closely with key stakeholders to ensure alignment with overall company goals.
Key Responsibilities
* Develop and execute demand generation strategies, including account-based marketing, inbound marketing, and sales enablement initiatives.
* Lead go-to-market strategies, working across marketing automation tools such as HubSpot, Marketo, and Pardot.
* Manage digital marketing campaigns (SEM, SEO, PPC) across platforms like Google Ads, LinkedIn, and Meta Ads.
* Oversee content marketing, conversion rate optimization, and funnel analysis to maximize lead generation.
* Collaborate closely with internal teams and external contractors, providing leadership on various projects, from content creation to outbound marketing.
* Report directly to the CEO, playing a pivotal role in shaping the demand strategy for the company and its clients.
Qualifications
* 10 years of experience in demand generation, growth marketing, or related roles, specifically within B2B SaaS environments.
* Proven track record of managing teams while still executing key marketing initiatives.
* Expertise in inbound marketing, account-based marketing, and the use of automation tools such as HubSpot, Marketo, Salesforce, and Google Analytics.
* Strong knowledge of SEO, SEM/PPC, and growth hacking techniques.
* Familiarity with outbound tools such as SalesLoft, Instantly, and similar platforms.
Estimated Salary: Up to $8,000 USD per year, depending on experience and qualifications.
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