Digital Marketing Strategy Lead

hace 3 días


Sevilla, Sevilla, España Admiral Seguros A tiempo completo

We are seeking an experienced Digital Marketing Manager to lead our performance marketing strategy and team in Sevilla, Spain. This role requires a proven track record of driving revenue growth, user acquisition, and brand awareness across multiple digital channels.

Key Responsibilities
  • Create and execute a comprehensive performance marketing strategy using SEO, SEA, CRM, and other digital channels.
  • Manage budgets across all digital channels to optimize return on investment (ROI) and efficiency.
  • Leverage external suppliers and vendors to support strategy effectiveness.
  • Lead and develop a team of digital marketing specialists, focusing on skill development and growth.
  • Collaborate with cross-functional teams, including Tech and Product, to deliver projects and drive business results.
  • Analyze key traffic KPIs and identify opportunities for improvement through paid, organic, and owned media channels.
  • Stay up-to-date with the latest performance marketing trends, technologies, and best practices.
About Us

Admiral Seguros is a leading insurance company within the Admiral Group Plc, with over 30 years of experience and a presence in several countries. We have a strong culture that values employee happiness and well-being, which positively impacts our customers.

Requirements
  • Degree in Marketing or a related field.
  • 3+ years of experience in digital marketing leadership roles.
  • 5+ years of experience in the insurance industry or e-commerce.
  • Proven track record of managing SEO/SEM, marketing databases, email, social media, and display advertising campaigns.
  • Strong analytical and data-driven thinking skills.
  • Excellent communication skills, particularly with C-level executives.
  • Knowledge of website analytics tools, such as Google Analytics.
Salary and Benefits

We offer a competitive salary ranging from €60,000 to €80,000 per year, depending on experience, plus additional benefits and bonuses. Our office is located in Sevilla, and we value flexibility and work-life balance.



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