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Marketing Coordinator
hace 2 meses
The Licenses Marketing Coordinator will play a key role in the activation of our Group Licenses, working closely with the AWWG Retail & WHS department to drive marketing efforts and achieve business goals.
Key Responsibilities:- Coordinate the marketing calendar for 11 licenses, aligning with PJ, Hackett, and Faconnable GTM strategies.
- Schedule and manage the production and delivery of marketing actions to ensure partner participation.
- Collaborate with the marketing team to develop and implement licenses campaigns, product images, PR, and social media activation.
- Ensure consistency across licenses and AWWG's marketing strategies.
- Monitor and follow up on main campaigns, including rights, desires, layouts, budget, and invoices.
- Ensure licenses spend their marketing budget on activities that increase sell-out.
- Represent AWWG brands in the best way possible at Trade Shows, POS, and social media communication to guarantee visibility of licenses products on e-com, DTC, Newsletter, and Social media.
- Validate licenses with the graphic team on packaging and labeling, following AWWG brand guidelines.
- Monitor partner performance to ensure alignment with forecast and business plan.
- Corporate Offices in the heart of Madrid with canteen and parking available.
- Home office once a week (Focus Friday) and flexible working hours.
- Flexible benefits such as ticket restaurant, health insurance with Cigna, transport ticket, or nursery ticket.
- Discount on the brands of the Group.
- Great international working environment.
- University degree in business administration or a related field.
- 4 years of marketing experience, potentially in a similar sector.
- Strong organizational skills.
- Proficiency in Word, Excel, PowerPoint, social media, and web.
- English - Fluent.
- Assist in the development and implementation of the department's strategy.
- Communicate campaign objectives, timelines, and deliverables to the marketing team.
- Ensure all marketing efforts serve to achieve immediate and long-term business goals.
- Prepare marketing activity reports and metrics for measuring success.