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hace 2 semanas
About the Company: Roadsurfer Gmbh is a dynamic organization that values teamwork, flexibility, and personal growth. Our company culture emphasizes collaboration, innovation, and customer satisfaction.
Job Summary: We are seeking an experienced Digital Marketing Technology Strategist to lead our marketing technology initiatives. As a key member of our team, you will develop and execute a comprehensive marketing technology strategy, manage our Martech stack, and ensure seamless integration with existing systems.
Key Responsibilities:
- Martech Strategy & Management: Develop a strategic plan for marketing technology solutions, aligned with business goals, and oversee the implementation of new Martech solutions.
- Platform Implementation & Integration: Lead the integration of new Martech solutions with existing systems, ensuring smooth data flows and proper tagging, tracking, and data governance.
- Optimization & Automation: Identify opportunities for marketing automation to drive efficiency and scalability, and build and optimize workflows, audience segmentation, lead scoring, and nurture programs.
- Data Analytics & Reporting: Collaborate with marketing and analytics teams to leverage data insights, ensure accurate data collection, reporting, and analysis, and contribute to overall ROAS goals.
Requirements: To succeed in this role, you should have 5+ years of experience in digital marketing technology, a strong understanding of Martech trends and tools, excellent leadership and communication skills, and the ability to work collaboratively across teams.
What We Offer: In addition to a competitive salary, we offer a range of benefits, including flexible working hours, a camper budget, and access to our Corporate Benefits Platform, the Travel Industry Card, and Family & Friends Discounts. We also provide opportunities for personal and professional development through our Inhouse Academy and individual Growth Plan.
Estimated Salary: €70,000 - €90,000 per year, depending on experience and qualifications.
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