Creative Brand Strategist
hace 4 días
We are seeking a highly experienced Creative Brand Strategist to join our team at Amg Human. As a key member of our international team, you will play a pivotal role in developing and executing impactful campaigns for the Spain market, launching innovative products, and managing integrated communication strategies.
About UsAmg Human is an innovative Insurance company with a highly ambitious communication and branding plan in Spain. Our dynamic work environment offers the opportunity to grow professionally and contribute to the success of our clients.
Job DescriptionCampaign DevelopmentCreate, plan, and execute compelling advertising campaigns aligned with brand goals and audience insights. Oversee the creative development process, ensuring all deliverables are on-brand and impactful.
Product LaunchesManage the end-to-end strategy and execution of product launches, including positioning, messaging, and go-to-market plans. Collaborate with cross-functional teams to ensure seamless delivery and impactful rollouts.
Media Planning CoordinationDevelop and manage media strategies, ensuring the right mix of channels to optimize brand visibility and engagement. Collaborate with media agencies to plan and execute media buys across digital, print, broadcast, and social platforms.
PR SupportSupport PR efforts by coordinating with external agencies and internal stakeholders to ensure brand consistency in communications. Assist in crafting press releases, managing media relations, and overseeing influencer and partnership strategies.
Data-Driven InsightsAnalyze campaign performance metrics to assess effectiveness and recommend optimizations. Stay updated on market trends and competitors to identify opportunities for differentiation and growth.
Brand ConsistencyEnsure all brand communications are cohesive, innovative, and align with the overall brand strategy. Act as a brand guardian, maintaining consistency across all touchpoints.
ActivationCoordinate local activations leveraging our global sponsorships and partnerships. Supported by the Italian PR team, manage visibility opportunities on national media.
SalaryThe estimated salary for this position is €60,000 - €80,000 per year, depending on experience and qualifications.
Requirements- 5-7 years of experience in brand management, preferably in creative or communication agencies
- Proven track record in developing advertising campaigns, launching products, and managing media plans
- Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously
- Strong analytical mindset with the ability to interpret data and make informed decisions
- Creative thinker with a passion for storytelling and a deep understanding of brand dynamics
- Experience in public relations and understanding of media relations
- Advanced level of English
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