Creative Content Strategist

hace 2 días


Madrid, Madrid, España Heinz A tiempo completo

Company Overview:
Kraft Heinz' In-House Culture First, Co-Creative agency is a unique space where creatives, strategists, and makers work alongside the marketing team to deliver innovative solutions. We connect our iconic brands with their audience through culture-driven content across various platforms.

Salary: €60,000 - €80,000 per annum, depending on experience.

Job Description: We are seeking a highly skilled Social Media and Content Specialist to join our team, responsible for creating culturally relevant content that connects Gen Z and growth audiences with our food brands. This role involves embedding with partner brand teams, identifying emerging trends, and leading the creation of impactful content across social media channels.

Key Responsibilities:

  • Develop and execute content plans that meet marketing objectives and brand guidelines.
  • Collaborate with content creators and producers to produce high-quality content.
  • Maintain a deep understanding of social media trends and cultural shifts to inform content decisions.
  • Manage and engage with our social community to build brand loyalty and awareness.

Required Skills and Qualifications:
  • Excellent knowledge of content creation, shooting, and editing.
  • Experience with generative AI tools and design software (e.g., Adobe Creative Cloud).
  • Ability to give creative direction to content creators and production partners.
  • Fluency in English and Spanish; Portuguese is a plus.

Benefits:
- Dynamic, fast-paced, and collaborative in-house agency environment
- Training and coaching to develop skills and behaviors
- Flexible and hybrid working approach
- Competitive benefits package and bonus structure

Location(s): Madrid

Kraft Heinz is an Equal Opportunity Employer.
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