International Digital Commerce Key Account Manager

hace 3 días

Madrid, Madrid, España Alibaba A tiempo completo

Job Description

As a Key Account Manager at Alibaba Group, you will be responsible for driving the 360 marketplace fundamentals of account operations, including seller onboarding, catalogue management, storefront, logistics, service, and promotion KPI. You will support your book of business in their daily operation activity on the platform, offering guidelines, help, and strategic assistance when needed.

Key Responsibilities

  • Secure activation of new and existing sellers with a clear calendar coordinated with internal teams and other KAMs.
  • Drive ambitious sales targets by working on seasonals and organic marketplace model ramp up.
  • Manage and negotiate marketing funds and sales deductions from accounts to ensure external traffic resources, in-app visibility, search boost tools, campaigns exposure, and any other marketing activity to boost GMV.
  • Coordinate with internal teams promotional, marketing, and traffic resources to balance accounts investment.
  • Ensure account full product assortment and price competitiveness to get the most out of traffic efficiency.
  • Negotiate with accounts promotional deals for special marketing and promotional activities.
  • Promotional planning: Anticipate seasonal promotional calendar setup matching market trends and customer needs.
  • Manage main accounts performance metrics (GMV, traffic, ASP, CR, SNAD, NR...) by internal data sources and use the data to improve account performance.
  • Support accounts on technical guidance to scale up accounts and connect their catalogue with ISV; basic support needs to be given.
  • Own service metrics of sellers, including customer experience and logistic solutions.

Requirements

  • Master's degree in Business Administration, Marketing, or a related field.
  • More than 2 years of experience in key account management, preferably in an ecommerce environment in Pets or FMCG industries.
  • Proven track record of achieving sales targets and growing key accounts in a competitive market.
  • Exceptional interpersonal and communication skills, with the ability to build strong relationships at all levels within an organization.
  • Strong analytical skills to analyze market trends, customer data, and sales performance to inform strategic decisions.
  • Fluent in English and ability to work effectively in a fast-paced, international environment.

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