Product Marketing Strategy Manager
hace 9 horas
Company Overview
Sedex is a global leader in providing trusted solutions for socially and environmentally sustainable supply chains. With over 85,000 businesses worldwide as partners, we strive to create a positive impact on the environment and society through our platform's powerful data insights and expert guidance.
About the Role
We are seeking an experienced Product Marketing Manager to join our dynamic Marketing department based in Madrid, Spain. As a key member of our team, you will be responsible for driving go-to-market strategies, defining product positioning, and leading product adoption efforts across key market segments.
Main Responsibilities
As a Product Marketing Manager, your primary duties will include:
* Developing and executing go-to-market strategies for new product launches and feature releases, ensuring alignment across all teams
* Defining and communicating product positioning, messaging, and competitive differentiation to drive product adoption and market impact
* Conducting in-depth market and customer research to refine product messaging and positioning
* Gathering and analysing customer feedback to guide marketing efforts and ensure products meet customer needs
* Creating impactful marketing collateral, including case studies, product brochures, presentations, blog content, and sales enablement tools
* Collaborating with Product, Sales, and Customer Success teams to align on product roadmap, features, and customer needs
Requirements
To succeed in this role, you must have a proven track record in product marketing, with expertise in developing and executing go-to-market strategies. Your skills should include:
* Excellent communication and project management skills
* Strong analytical and problem-solving abilities
* Experience with creating engaging marketing content and campaigns
* Ability to work effectively in a fast-paced, dynamic environment
Salary and Benefits
The estimated salary for this position is €60,000 per year, plus benefits and a performance-based bonus structure. Sedex offers a competitive compensation package, opportunities for professional growth and development, and a collaborative work environment.
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